It is a good book full of useful ideas, AND it's a load of B.S. stories.
I think one of the greatest learnings one can take away from this book is that you are not selling a product or service, but you are selling feelings.
There are some helpful thoughts, if you can get past the bizzare sentence structure (supposedly part of NLP), and frequent digressions.
My hubby loves this author and was excited when I got it for him for his last bday! A great teacher and a great read!!Published 2 months ago by B. Farris
I'll admit I could not finish this book. Try to browse a copy before you buy it, because you will most likely be very disappointed. You've been warned. Read morePublished 6 months ago by Vladimir Wolfe
You want this. You want this sooo much.
Do you want to sell more and more and feel good and control how much you sell and at what prices? Read more
His style is certainly unorthodox, but it is effective. I think one of the greatest learnings one can take away from this book is that you are not selling a product or service, but... Read morePublished on August 27, 2012 by Mr. Anthony J. Escarcega
I got this book to learn about nlp for sales. But it is a transcript of a seminar, so that it reads like a long rambling speech. Read morePublished on May 7, 2012 by Dan Sherman
As you've maybe read others reviews, you've already understood that this book is not about technique but it's more of poorly written seminar's transcript so If you're looking for... Read morePublished on May 26, 2011 by Louis Cristaline
Great book....one of the best sales as well as life primers I can think of. Some may find his writing style (conversational) difficult to follow, but the content is amazing. Read morePublished on September 25, 2010 by Denise M. Ross
I'm a huge fan of Richard Bandler, a true guru for anyone wanting a grip on how to thrive in this world. Read morePublished on May 4, 2009 by The Way To Wellness