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1 of 2 people found the following review helpful
5.0 out of 5 stars Very nice, January 28, 2012
This review is from: Persuasion in Society (Paperback)
This is a comprehensive book on the subject of persuasion, and a fun read as well.

The authors cover every aspect of the subject wit recent updates.

I have to say I really enjoy this book (that's a class book). I'm learning a lot.

Cons: look at the price.

Pros: authoritative volume on the subject, packed with references.
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Persuasion in Society
Persuasion in Society by Herbert W. Simons (Paperback - March 16, 2011)
$87.95 $80.26
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