Like many other business writers, I get a lot of books sent to me by publishers hoping that I'll write a (positive) review. Lately, I have been getting a lot of books about saving money at the grocery store and other retail outlets. After a quick look, I toss most of them. Many don't really contain a whole lot of useful information and they aren't exactly interesting to read. But after a quick look at Pick Another Checkout Lane, honey, by Joanie Demer and Heather Wheeler, I was hooked. I took it home and read the whole book, inspired by the web site TheKrazyCouponLady.com. The book doesn't contain any big revelations about how to save money at the grocery store. But it does a great job of covering all the basic concepts of couponing. It's also inspiring and funny. (One of my favorite parts is the book's assertion (and stereotype) that young male cashiers are the most accepting of coupons.). . . This book dispels a lot of couponing myths and challenges readers to have some fun while saving a lot of money. Whether you're just starting out in couponing, or use them regularly, you may really enjoy this book. - --Leslie Mitchell, Salt Lake Tribune
About the Author
Joanie Demer and Heather Wheeler, founders of TheKrazyCouponLady.com, are two stay-at-home moms on a mission to help you save $10,000 in a year. Once college roommates, Joanie and Heather now balance their booming business along with Pull-ups and sippy cups. They are both passionate about empowering women to take control of their financial lives and have fun at the same time! Joanie and her husband, an active duty member of the military, currently reside in California with their son and daughter. Heather and her husband, a high school teacher, live in Idaho with their two sons.