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Using the S.T.R.O.N.G. Method, you will discover that PITCH ANYTHING gives you a common vocabulary in identifying hurdles that might keep you from getting your next deal. You will learn how to read subtle (but obvious) shifts in power during meetings; how to own the room by creating local star-power and capture the alpha position; you will learn when to press forward and when to pause. Once you realize you have control over the agenda and the flow, you’ll always stay composed, get the high-status position, own the frame, and get to the hook point. Then, closing is easy.
PITCH ANYTHING is a fast-paced narrative packed with crystal clear examples illustrating the unique S.T.R.O.N.G. Method, which takes advantage of how the brain really works by Setting the Frame; Telling the Story; Revealing the Intrigue; Offering the Prize; Nailing the Hookpoint; and Getting a Decision. These are methods to get frame control, a way of making your perspective the dominant one in social encounters. Each of these tactics can get you closer to closing a deal. Used together, they give you complete control over the pitch process.
IF YOU’RE THE FRONT MAN, THE PERSON WHO HAS TO PITCH THE DEAL OR SELL SOMETHING, THEN TODAY YOU HAVE TO RISE TO A NEW LEVEL. Your marketplace is more crowded than ever. Socially,with people’s attention splintered over half dozen devices, and the speed of life increasing, the attention of your target is growing more and more scarce. If you can’t get and keep your target’s attention, then it doesn’t matter how well you present the information about your product or deal. And getting attention isn’t a technical or business skill; it’s become social skill.
I really-really needed this book and am so grateful for the knowledge contained within it. I only wish I could take it off the market now so my competitors never read it.Published 7 days ago by Barry Rinehart
The ideas in this book are nothing new. These are old methods and practices repackaged with a shiny new label. Read morePublished 7 days ago by Frank Munroe
Some interesting points .... however, there are some things that are not sold, they are bought.Published 10 days ago by Miguel Triay
The book itself is great, but the narration does not match the highlight in the book. This rare mistake ruined my experience. Read morePublished 18 days ago by Zhang
The big issue: Oren Klaff views sales as pure confrontation.
If you want to learn how to pitch clients who will play games with you and manipulate you - and attempt to... Read more
Great Book, loved it. Wish I could get this guy to help me license my products.Published 26 days ago by REiler