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Planning, Implementing, and Evaluating Health Promotion Programs: A Primer [Paperback]

James F. McKenzie (Author), Jan L. Smeltzer (Author)

4.2 out of 5 stars See all reviews (8 customer reviews) |

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Book Description

ISBN-10: 0205200699 | ISBN-13: 978-0205200696 | Publication Date: July 17, 1996 | Edition: 2 Sub

This work provides background and application information needed to plan, implement and evaluate health promotion programmes in a variety of settings. Programmes in the areas of community health, medical care and worksites are examined in detail and presentes in an accessible format.

#outer_postBodyPS { display: none; } #psGradient { display: none; } #psPlaceHolder { display: none; } #psExpand { display: none; } This work provides background and application information needed to plan, implement and evaluate health promotion programmes in a variety of settings. Programmes in the areas of community health, medical care and worksites are examined in detail and presentes in an accessible format.

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Editorial Reviews

About the Author

Jim McKenzie was the first to come out with a book that combines program planning, implementing, and evaluating all in one place. A Professor at Penn State Hershey and a Professor Emeritus at Ball State University, he is Master Certified Health Education Specialist (MCHES). He also serves as the Coordinator of the Division Board of Certified Health Education Specialists of the National Commission for Health Education Credentialing.

Brad Neiger is the chair of the Health Science Department at Brigham Young University. Brad has also served in the field within the Utah State Department of Health and the National Health Institute.

Rosemary Thackeray is an Associate Professor also at Brigham Young University. She was brought on this edition of the text primarily to work on the marketing chapter, which is her area of expertise.

--This text refers to an alternate Paperback edition.

Product Details

Paperback: 336 pages
Publisher: Allyn & Bacon; 2 Sub edition (July 17, 1996)
Language: English
ISBN-10: 0205200699
ISBN-13: 978-0205200696
Product Dimensions: 9.1 x 6.8 x 1 inches
Shipping Weight: 1.4 pounds

Average Customer Review: 4.2 out of 5 stars See all reviews (8 customer reviews)

Amazon Best Sellers Rank: #3,093,750 in Books (See Top 100 in Books)

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Customer Reviews

8 Reviews

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4 star:		(4)
3 star:		(1)
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Average Customer Review

4.2 out of 5 stars (8 customer reviews)

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Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

4.0 out of 5 stars Best Public Health Text Book Ever!, February 25, 2011

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This review is from: Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (5th Edition) (Paperback)

I am an MPH student at CUNY and this is the best text book we have used so far in the two years I have been studying Public Health. It is clear, concise, interesting and has great charts and tables.

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2 of 3 people found the following review helpful:

4.0 out of 5 stars Good Book, April 3, 2011

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This review is from: Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (5th Edition) (Paperback)

The book is written in a way that reads fast and is very easy to understand. I would've given it 5 stars, but it is a textbook...

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0 of 3 people found the following review helpful:

4.0 out of 5 stars used textbook delivered in time, September 18, 2011

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This review is from: Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (5th Edition) (Paperback)

I needed a book to read some chapters prior to school starting. It came in about a week after I ordered it, just what I had hoped for. There are chapters with highlighting, which are minor. Overall, I'm satisfied by the delivery time. Thank you.

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Most Recent Customer Reviews

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