From the Inside Flap
A brilliant laptop presentation is more than just dazzling slides. If you want your laptop computer presentations to have the Wow factor, simply follow the suggestions and use the ideas outlined in the thoroughly revised and updated second edition of Point, Click, and Wow! This hands-on guide shows you how to create memorable presentations that will get your message across with style. Unlike others books on the topic, this practical guide teaches you how to really sell your knowledge, product, or service in a customer-focused, one-to-one marketing manner. Authors Claudyne Wilder and Jennifer Rotondo offer the guidance you need to look, act, and sound like a pro. Throughout the book the authors explain how to create persuasive visuals, use technology effectively, and sell your idea or product to an audience. This revised edition also includes a CD-ROM that will give you the tools you need to customize your slides.
"Using electronic equipment for presentations poses a new set of challenges for both the novice and veteran presenter. Point, Click and Wow! provides some great tips to overcome these challenges and offers ideas on how to get the audience engaged and really interacting with you, the presenter." --Dave Poulin, national sales manager, Mercury Computer Systems, Inc.
"Anyone who wants to deliver more effective, imaginative presentations will find a wealth of practical tips here, and those who actually use them are bound to meet with more real-world success." --Tad Simons, editor-in-chief, Presentations
"Claudyne has done it again. In Point, Click, and Wow! Second Edition, she shows that presentations slides don't connect to an audience-people do. Through countless examples and tips, presenters will learn how to be the message of their talk. The results will speak for themselves-a thrilled audience, a confident, energized presenter, and a presentation success." --Howard Ris, president, Union of Concerned Scientists
"Fabulous! Enormously useful ideas, terrific illustrations, and the most comprehensive handbook on effective presentations I have seen. I can't wait to get this book into the hands of my students." --Alan Gaynor, professor, human resource education, Boston University
From the Back Cover
A brilliant laptop presentation is more than just dazzling slides. If you want your laptop computer presentations to have the Wow factor, simply follow the suggestions and use the ideas outlined in the thoroughly revised and updated second edition of Point, Click, and Wow! This hands-on guide shows you how to create memorable presentations that will get your message across with style. Unlike others books on the topic, this practical guide teaches you how to really sell your knowledge, product, or service in a customer-focused, one-to-one marketing manner. Authors Claudyne Wilder and Jennifer Rotondo offer the guidance you need to look, act, and sound like a pro. Throughout the book the authors explain how to create persuasive visuals, use technology effectively, and sell your idea or product to an audience. This revised edition also includes a CD-ROM that will give you the tools you need to customize your slides.
"Using electronic equipment for presentations poses a new set of challenges for both the novice and veteran presenter. Point, Click and Wow! provides some great tips to overcome these challenges and offers ideas on how to get the audience engaged and really interacting with you, the presenter."
-- Dave Poulin, national sales manager, Mercury Computer Systems, Inc.
"Anyone who wants to deliver more effective, imaginative presentations will find a wealth of practical tips here, and those who actually use them are bound to meet with more real-world success."
-- Tad Simons, editor-in-chief, Presentations
"Claudyne has done it again. In Point, Click, and Wow! Second Edition, she shows that presentations slides don't connect to an audience-people do. Through countless examples and tips, presenters will learn how to be the message of their talk. The results will speak for themselves-a thrilled audience, a confident, energized presenter, and a presentation success."
-- Howard Ris, president, Union of Concerned Scientists
"Fabulous! Enormously useful ideas, terrific illustrations, and the most comprehensive handbook on effective presentations I have seen. I can't wait to get this book into the hands of my students."
-- Alan Gaynor, professor, human resource education, Boston University
The Authors
Claudyne Wilder-acclaimed speaker, coach, author, and authority on the art of presentations -is the founder of Wilder Presentations. Her clients have included industry leaders from Fidelity Investments, The Gillette Company, The Marketing Store Worldwide, Motorola, The Nature Conservancy, and Dun & Bradstreet.
Jennifer Rotondo is the president of Creative Minds, Inc. an electronic media design company that specializes in PowerPoint, multimedia, and Web design. Rotondo and Wilder are the coauthors of the CD-ROM Slides That Win: Your Roadmap to Success.
