Politics after Television: Hindu Nationalism and the Reshaping of the Public in India 1st Edition

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ISBN-13: 978-0521648394
ISBN-10: 0521648394
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Editorial Reviews

Review

"Rajagopal changes our way of thinking about the world, not only in India, but everywhere: his book is indispensable for anyone who wants to understand how globalism and localism intersect." Robert N. Bellah, Professor of Sociology Emeritus at the University at California, Berkeley

"This beautifully written book will surely become a classic in media and globalisation studies and in the cultural sociology of contemporary India." Arjun Appadurai, Professor of Anthropology at the University of Chicago

"Politics After Television, with brilliant theoretical acuity and empirical richness,analyses how television redefines and forms part of a new circuit of politics and public culture in India. This is a superb and stimulating contribution to the study of contemporary politics in India" Gyan Prakash, Professor of History at Princeton University

"This book is one of the most significant of recent contributions to the literature on the history and political economy of the Hindu Right in India between the late 1980s and early 1990s, a period that saw the exponential growth of the Sangh Parivar's mass base and ideology...Rajagopal's book has provided a framework for understanding the political practice of the Sangh Parivar as it is likely ro evolve." Frontline: India's National Magazine, Volume 18, http://www.frontlineonline.com

"the book is an important contribution to the literature and will be of interest to India and media specialists." CHOICE Nov 2001

Book Description

In January 1987, the Indian state-run television began broadcasting a Hindu epic in serial form, the Ramayan, to nationwide audiences, violating a decades-old taboo onreligious partisanship. What resulted was the largestpolitical campaign in post-independence times, around the symbol of Lord Ram, led by Hindu nationalists. The complexion of Indian politics was irrevocably changed thereafter. In this book, Arvind Rajagopal analyses this extraordinary series of events. While audiences may have thought they were harking back to an epic golden age, Hindu nationalist leaders were embracing the prospects of neoliberalism and globalisation. Television was the device that hinged these movements together, symbolising the new possibilities of politics, at once more inclusive and authoritarian. Simulatenously, this study examines how the larger historical context was woven into and changed the character of Hindu nationalism.
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Product Details

  • Paperback: 404 pages
  • Publisher: Cambridge University Press; 1 edition (January 29, 2001)
  • Language: English
  • ISBN-10: 0521648394
  • ISBN-13: 978-0521648394
  • Product Dimensions: 6 x 0.9 x 9 inches
  • Shipping Weight: 1.5 pounds (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #993,164 in Books (See Top 100 in Books)

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1 of 1 people found the following review helpful By M.E.A.Usmani on February 2, 2014
Format: Hardcover
Telecast of epic Ramayan and rise of BJP is interlinked. The sangh Parivar realised the potential of TV and successfully utilised to gain ground in Indian politics. Rest is history. But they should not forget Ramanand Sagar's contribution in their phenomenal rise.
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6 of 13 people found the following review helpful By Ramesh N. Rao on September 12, 2003
Format: Paperback
When on December 6, 1992 the Babri Masjid, a sixteenth century disused mosque built on the site of a razed Hindu temple by a minion of the Mughal king Babar was destroyed by a mob of Hindu activists led by members of the Bharatiya Janata Party (BJP), it led to Hindu-Muslim clashes across India, leaving more than 1,100 people dead. Much more cataclysmic was the wave of opprobrium generated by the English language media and academics in Left-Marxist bastions that tried to sweep the BJP and its parent organization, the Rashtriya Swayamsevak Sangh (RSS) into the dustbin of history. Ten years later, and despite hundreds of scholarly treatises berating the "fascist" and "communal" "Hindu nationalists", and warning of doom if the BJP came to power, the BJP is heading a 25-party coalition government in India, and the RSS is playing an important role in shaping social, religious, and political debate in that billion-strong nation that is still a vibrant democracy.
Among the many scholarly tomes on the nature of the communal (religious) conflicts in India, mostly between the 800 million majority Hindus and the sizeable minority of a 150 million Muslims, and the threat posed by Hindu nationalists to a secular, multicultural India it is difficult to find much more than the predictable and the often trite analyses blaming Hindu nationalists for spoiling the game of the multicultural, internationalist, secular-humanists who made and kept India a beacon of democracy and secularism since India gained independence from the British in 1947.
Rajagopal's book too, despite its theoretical sophistication, indulges in the now de rigueur criticism of the BJP and its parent organization, the RSS.
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6 of 13 people found the following review helpful By Amudha Ganesan on March 22, 2001
Format: Paperback
Extremely well written book on how television has played a key role in redefining politics and culture in India.
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Politics after Television: Hindu Nationalism and the Reshaping of the Public in India
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