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Ponzi's Scheme: The True Story of a Financial Legend [Paperback]

Mitchell Zuckoff
4.6 out of 5 stars  See all reviews (40 customer reviews)

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Book Description

January 10, 2006
It was a time when anything seemed possible–instant wealth, glittering fame, fabulous luxury–and for a run of magical weeks in the spring and summer of 1920, Charles Ponzi made it all come true. Promising to double investors’ money in three months, the dapper, charming Ponzi raised the “rob Peter to pay Paul” scam to an art form. At the peak of his success, Ponzi was raking in more than $2 million a week at his office in downtown Boston. Then his house of cards came crashing down–thanks in large part to the relentless investigative reporting of Richard Grozier’s Boston Post. A classic American tale of immigrant life and the dream of success, Ponzi’s Scheme is the amazing story of the magnetic scoundrel who launched the most successful scheme of financial alchemy in modern history.

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Editorial Reviews

From Publishers Weekly

Before Charles Ponzi (1882â€"1949) sailed from Italy to the shores of America in 1903, his father assured him that the streets were really paved with gold - and that Ponzi would be able to get a piece. As journalist Zuckoff observes in this engaging and fast-paced biography, Ponzi learned as soon as he disembarked that though the streets were often cobblestone, he could still make a fortune in a culture caught in the throes of the Gilded Age. Zuckoff deftly chronicles Ponzi's mercurial rise and fall as he conjured up one get-rich-quick scheme after another. Charming, gregarious and popular, Ponzi devised and carried out the scheme that carries his name in 1920 in the open (and with a brief period of approval from Boston's newspapers and financial sector). Many investors did indeed double their investments, as Ponzi would use money of new investors to pay old investors, and Ponzi himself became a millionaire. Eventually, Zuckoff shows, the Boston Post uncovered this "robbing Peter to pay Paul" system (as it was then known), and Ponzi's life unraveled. Zuckoff provides not only a definitive portrait of Ponzi's life but also insights into immigrant life and the social world of early 20th-century Boston.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to an out of print or unavailable edition of this title.

From Bookmarks Magazine

A journalism professor at Boston University, Zuckoff has written a solid biography of a great American legend. Zuckoff, who mined archival newspapers, almanacs, letters, and photographs, recreates intriguing characters. Greed may have driven Ponzi, who led a comfortable life in Italy, and yet the great schemer emerges as charismatic, clever, and even strangely lovable. The efficient narrative, despite some digressions, focuses on Ponzi’s story and largely ignores the era’s social and political milieu. At the same time, a parallel tale of young Boston publisher Richard Grozier competes for attention. Flaws aside, Ponzi’s Scheme captures a compelling story. After all, wrote the Boston Post at the time, "Of all the get-rich-quick magnates … Ponzi is the king." In this day and age, that is quite an accomplishment.

Copyright © 2004 Phillips & Nelson Media, Inc. --This text refers to an out of print or unavailable edition of this title.


Product Details

  • Paperback: 416 pages
  • Publisher: Random House Trade Paperbacks; Reprint edition (January 10, 2006)
  • Language: English
  • ISBN-10: 0812968360
  • ISBN-13: 978-0812968361
  • Product Dimensions: 5.2 x 0.8 x 8 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (40 customer reviews)
  • Amazon Best Sellers Rank: #77,784 in Books (See Top 100 in Books)

More About the Author

Mitchell Zuckoff is a professor of journalism at Boston University. Previously, he was a reporter and writing coach for The Boston Globe, where he was a finalist for a Pulitzer Prize in investigative reporting. He won the Distinguished Writing Award from the American Society of Newspaper Editors, The Livingston Award, and The Heywood Broun Award, among other national honors. He received a master's degree from the University of Missouri and was a Batten Fellow at the University of Virginia. He lives outside Boston. His website is www.mitchellzuckoff.com

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#16 in Books > History

Customer Reviews

This very readable book is highly recommended. Richard A. Mitchell  |  16 reviewers made a similar statement
Ponzi's Scheme is the true story of Charles Ponzi, the namesake of the Ponzi Scheme. M. E. Johnson  |  13 reviewers made a similar statement
It tells a fascinating story and blends it well with the era it is set in. Charles Coats  |  15 reviewers made a similar statement
Most Helpful Customer Reviews
23 of 26 people found the following review helpful
5.0 out of 5 stars The Friendly Thief April 4, 2005
Format:Hardcover|Amazon Verified Purchase
We've all heard of the Ponzi Scheme, what they referred to in that era as "robbing Peter to pay Paul". But this well researched book traces the tragic story of how Charles Ponzi came to America, what he did before the Ponzi scheme and what happened to him afterwards. It would make a great movie! Situated in Boston, he ran ads for great returns and when many middle class people invested, publicity soon followed with various members of the media warning that it was a scam. No common criminal, he took the press on and argued the opposite winning much public support.

It is a fascinating tale! The side story of the faithful wife who only wanted her husband at home without the money and the final outcome of their marriage is also heartwarming and tragic.

I like business biographies and this certainly qualifies although I wouldn't consider him the classic success story. This book offers so much more with detailed history of that time period and the roles regulators, politicians and media played in society at that time. And the story itself is charming in many ways. Charles Ponzi was a common man that on the surface became wealthy and everyone rooted for him. But it only lasted so long. If you have interest in finance you will like this book. If you have interest in the history of the early 1900s in this growing country you will be interested. If you like novels and good character growth I think this will also be of interest as it reads like a novel as he develops his scheme.
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10 of 11 people found the following review helpful
5.0 out of 5 stars Great telling of the story behind a household name August 1, 2005
Format:Hardcover|Amazon Verified Purchase
I love books that tell the story behind a well-known phrase with a little-known background, so Ponzi's Scheme was a natural selection for me. Turns out it was a great choice. The story of Charles Ponzi, an Italian immigrant to America, is a fast-moving rollercoaster of a tale told with skill by Zuckoff.

The result is a very readable book with a combination of good lessons for its reader about too-good-to-be-true propositions, great characters, good history, financial lessons, and a tradgedy of Shakesperean proportions.

Highly recommended for history buffs, fans of character-driven stories, people in financial markets, and anyone who's curious to know the story behind the phrase "Ponzi Scheme."
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6 of 6 people found the following review helpful
5.0 out of 5 stars Ponzi: Seductive Scam Artist June 20, 2005
Format:Hardcover
Zuckoff has written a first-class biography of Charles Ponzi. His writing style keeps the reader deeply engrossed in the story and wanting to know what happens next. Zuckoff recounts various communications between the main characters, all of which he says comes from letters, newspaper accounts, etc. He also does a very nice job paralleling the lives of the scam artist, and the newspaper publisher who finally exposes the scam.

Although he was hardly the first to come up with the con game, Ponzi will forever be associated with pyramid schemes and "robbing Peter to pay Paul" schemes. The way he did it was brilliantly simple: Come up with a way of making money that seems completely legal and is relatively easy to explain. Market that scheme to folks that are in the same boat as you (e.g., same industry, ethnicity, religion, neighborhood, etc.) Pay the astronomical returns to the initial investors. Then let their word of mouth recommendations bring in additional investors. Repeat the process and watch the money pour in.

It is difficult to read this book and not empathize with Ponzi. Even though the reader knows that many of Ponzi's "investors" will become victims of the fraud, Ponzi's amazingly seductive personality is able to win over most people. The question that lingers throughout most of the book is whether Ponzi ever actually intended to pay off the investors with a legal - and feasible - money-making idea, or whether he simply wanted to scam the victims out of their life savings. The answer is finally provided by Ponzi himself towards the end of his life.

This book - and Ponzi's story - serves as a great reminder of the old adage that if something sounds too good to be true, then it probably is. But what is truly amazing is that these same Ponzi-type schemes continue even today, whether it is stock "pump and dump" scams, late-night infomercials on how to get rich quick, or large-scale Enron-like frauds. By appealing to people's instinctive desire to make money, the end result of these schemes is usually the same: the investor becomes a victim. This book makes for a great read, as well as a great life lesson.
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Most Recent Customer Reviews
3.0 out of 5 stars The book was interesting. i had always heard of The Ponzi Scheme and...
The book gave the historic information I was looking for, but it is not a "can't put it down book". It is well written in comparison to other books of its type.
Published 9 days ago by george l. kellogg
4.0 out of 5 stars The smartest guy in the room
The original Bernie Madoff, Charles Ponzi tapped into the pocketbooks of the naive, optimistic American public in the 1920's and nearly made off with millions. Read more
Published 23 days ago by B. Frey
5.0 out of 5 stars Someone should make a movie of this book
I had always heard about "Ponzi Schemes" but only vaguely knew what it meant. This book is compelling and lively, and I was fascinated by the personalities it explored. Read more
Published 1 month ago by MJSinDC
5.0 out of 5 stars The villain I secretly rooted for.
I really enjoyed this book and how the story of Charles Ponzi was told. So glad I stumbled across this book in a used bookstore.
Published 2 months ago by Eric Ryckman
5.0 out of 5 stars The Man Behind the Idiom
Ponzi's Scheme is the true story of Charles Ponzi, the namesake of the Ponzi Scheme. It follows Charles Ponzi's life, from his childhood in Italy to the his infamous scheme through... Read more
Published 7 months ago by M. E. Johnson
5.0 out of 5 stars Terriific book about a colorful chararacter
Most people have heard the term, Ponzi scheme, but do not know why
it is called a Ponzi scheme. Read more
Published 16 months ago by Tony
5.0 out of 5 stars NOW I KNOW
All my life I have heard about Ponzi Schemes and how they worked. I knew it was named for some Italian who in the 1920s made a ton of money scamming it out of innocent victims. Read more
Published 19 months ago by NOVA REVIEWER
5.0 out of 5 stars A good summary of Carlo Ponzi's life
Very detailed and entertaining story about Carlo (Charles) growing up, going to America and Canada, getting rich and going to jail. Read more
Published on December 7, 2010 by Stephen Samperi
3.0 out of 5 stars A Mystery in the telling ...
While I consider this a remarkable story filled with rich details, I detected a significant journalistic gap and bias on the part of the author that I find mysterious. Read more
Published on May 17, 2010 by Michael R. Maser
5.0 out of 5 stars Great Story
This is very well written book. The story is classic and should be read by anyone interested in investing.
Published on March 6, 2010 by Joseph Bergquist
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