5.0 out of 5 stars
The Best, February 8, 2007
This review is from: The Power of Business Rapport: Use Nlp Technology to Make More Money, Sell Yourself and Your Product, and Move Ahead in Business (Hardcover)
This is the best book I've found on using NLP in the workplace. It is especially great for sales people. While the book is old, I still recommend it at my seminars.
Ed Rigsbee, CSP, author
"Developing Strategic Alliances"
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5.0 out of 5 stars
a GEM, must have book, November 12, 2005
This book explains NLP, in very simple terms, and it could be used in a lot more fields than what is mentioned in the title, for one you can use with the family and children and get superior results as well, use it when you are buying as well. if you have teenagers, they should read it too, it will do them a lot of good.
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5.0 out of 5 stars
The most powerful sales book on the market., June 30, 2002
This review is from: The Power of Business Rapport: Use Nlp Technology to Make More Money, Sell Yourself and Your Product, and Move Ahead in Business (Hardcover)
I am glad this book is so seldom read.
As a sales manager and professional of 14 years, I regard this as the most potent, career-changing, powerful book on the sales process (interpersonal relationships?) ever produced.
I have recommended this book to my sales people if not utilized for themselves then, for no other reason, to protect themselves from manipulation and control techniques in the marketplace.
This book unveils the secrets of NLP (neuro linguisitc programming) and reveals secrets to establish instant bonding and rapport with others, imbed emotional "anchors" in others, and to control other people in subtle and not-so-subtle ways.
In the wrong hands, I can see these techniques as being devastating and used for evil.
In any salesperson's hands who executes the techniques and learns the methods, it will jump start his/her career or send a sucessful one into overdrive. Handle with care and ethics.
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