Product Details

• Actors: BlackStar Howard Chapnick
• Directors: R. Smith Schuneman
• Format: Color, Full Screen, NTSC
• Number of tapes: 1
• VHS Release Date: December 31, 1992
• Run Time: 31 minutes
• ASIN: 1882386108
• Amazon Best Sellers Rank: #508,009 in Movies & TV (See Top 100 in Movies & TV)

Editorial Reviews

Howard Chapnick, one of America's premier photographic representatives, shows you how to generate, evaluate and sell photographic ideas! "Ideas are the foundation of success," he says, as he emphasizes their importance and value in the marketing of photography.

President of the W. Eugene Smith Memorial Fund, Chapnick provides practical advice on how to get started and succeed as a professional.

His suggestions are illustrated with actual case studies. Included: Pulitzer Prize winner Anthony Suau, Sebastio Salgado, and David and Peter Turnley.

Chapnick identifies a variety of markets for one's work, then shows how to define and sell picture rights. You'll tour agencies including Black Star, Contact Press, and Woodfin Camp's operations in New York, witnessing how these agencies work.

The program offers a treasure chest of proven techniques for professional work in photography.