Power and Persuasion: How to Command Success in Business and Your Personal Life (Agora Series) [Hardcover]

Michael Masterson (Author), Agora (Author)

Book Description

Series: Agora Series | Publication Date: November 25, 2005

"Over these many years of watching Michael devour books on leadership, ask probing questions of all manner of leaders, and write his daily insights, I see now where it has all led--to a magnificent new book on leadership. If you are passionate about becoming a more effective leader, do yourself a favor and read Power and Persuasion."--Steve Leveen, CEO and Cofounder, Levenger

"Michael Masterson's new book emphasizes vision and effective communication, and, although unconventional at time, his ideas about leadership are unassailable and will be more widely employed. I have made it required reading for everyone at Frank McKinney & Company."--Frank McKinney, bestselling author of Frank McKinney's Maverick Approach to Real Estate Success and Make It BIG!

"I ghostwrote a book on leadership for which I personally interviewed 100 CEOs, many from big-name Fortune 500 companies and leading national brands. But I learned more about leadership by reading Michael Masterson's new book Power and Persuasion than I did from all my interviews with those 100 CEOs combined."--Bob Bly, author of more than 60 books and Director of the Center for Technical Communications

Editorial Reviews

Review

“Over these many years of watching Michael devour books on leadership, ask probing questions of all manner of leaders, and write his daily insights, I see now where it has all led—to a magnificent new book on leadership. If you are passionate about becoming a more effective leader, do yourself a favor and read Power and Persuasion.”—Steve Leveen, CEO and Cofounder, Levenger

“Michael Masterson’s new book emphasizes vision and effective communication, and, although unconventional at time, his ideas about leadership are unassailable and will be more widely employed. I have made it required reading for everyone at Frank McKinney & Company.”—Frank McKinney, bestselling author of Frank McKinney’s Maverick Approach to Real Estate Success and Make It BIG!

“I ghostwrote a book on leadership for which I personally interviewed 100 CEOs, many from big-name Fortune 500 companies and leading national brands. But I learned more about leadership by reading Michael Masterson’s new book Power and Persuasion than I did from all my interviews with those 100 CEOs combined.”—Bob Bly, author of more than 60 books and Director of the Center for Technical Communications

From the Inside Flap

It takes a rare combination of openness and resolution, toughness and compassion, cooperation and competition to become successful in life. In Power and Persuasion, Michael Masterson challenges many of today’s popular notions about success. The leadership, personal growth, and management techniques set forth in Power and Persuasion are effective for anyone who is interested in getting on the fast track to success.

According to Masterson, publisher of the Early to Rise www.earlytorise.com daily e-newsletter, truly successful people must be willing to do the hard thinking, make the tough decisions, and get the job done. They must seek the help of the best people available, without shirking their individual responsibility, to create a compelling vision of what can be and then sell that vision to their employees, their investors, and their customers. Knowing how persuade others that your ideas are worthy is the single most effective way to achieve power. And putting lots of power behind your best ideas, Masterson says, is the fastest and surest way to succeed in life.

The good news is that persuasion, like so many other important skills (communication, negotiation, and analytical thinking), can be learned. In Power and Persuasion, you’ll discover how to develop great ideas and convince other people to value them.

Based on his own experience as a successful businessman and his observations of other, Power and Persuasion will help you identify the essential qualities needed to be successful in your business, social, and personal life. This powerful guide will also show you how to become a more influential person through example and by practicing the most effective techniques of persuasion.

Power and Persuasion breaks new ground in decoding what it takes to be successful by providing examples of leaders who…

• Don’t manipulate better performances out of people
• Don’t become therapists for their employees
• Understand proper teamwork
• Listen as well as talk
• Don’t try to control everything
• Create a culture of accountability
• Attach deadlines to their goals
• Know when NOT to be competitive
• Understand how to follow
• Do NOT “Look out for Number One”

Filled with in-depth insight and expert advice, Power and Persuasion introduces you a new way of understanding success along with powerful and proven techniques for accomplishing everything you want to in life.

See all Editorial Reviews

Product Details

• Hardcover: 256 pages
• Publisher: Wiley; 1 edition (November 25, 2005)
• Language: English
• ISBN-10: 0471786772
• ISBN-13: 978-0471786771
• Product Dimensions: 9 x 6.1 x 0.8 inches
• Shipping Weight: 1.1 pounds
• Average Customer Review: 4.4 out of 5 stars  See all reviews (15 customer reviews)
• Amazon Best Sellers Rank: #615,059 in Books (See Top 100 in Books)

More About the Author

MICHAEL MASTERSON has developed a loyal following through his writings in Early to Rise (ww.earlytorise.com), an e-newsletter published by Agora, Inc. that mentors hundreds of thousands of success-oriented individuals to help them achieve their financial goals.

Masterson has been making money for himself and others for almost four decades. At one time or another, he's owned and run multi-million dollar companies that were public/private, onshore/overseas, local/international, service-/product-oriented, retail/wholesale/direct mail, and even profit/not-for-profit.

Masterson is the author of the Wall Street Journal bestsellers Automatic Wealth: The Six Steps to Financial Independence; Automatic Wealth for Grads... and Anyone Else Just Starting Out; Power and Persuasion: How to Command Success in Business and Your Personal Life (all published by John Wiley & Sons); and Confessions of a Self-Made Millionaire. His next book, Seven Years to Seven Figures: The Fast Track Plan to Becoming a Millionaire (John Wiley & Sons) will hit bookshelves in October of 2006.

Customer Reviews

Most Helpful Customer Reviews

13 of 14 people found the following review helpful:

3.0 out of 5 stars Nothing really new here, May 10, 2006

By 

Karl Borris "Author "Your Investing Bluep... (SF Bay Area, CA United States) - See all my reviews

This review is from: Power and Persuasion: How to Command Success in Business and Your Personal Life (Agora Series) (Hardcover)

First of all, in this day and age how can a book be published with this many grammatical errors!!! C'mon Masterson, at least hire a great editor for the second printing, if it makes it that far. As far as the material goes, same ole stuff you read in every other leadership book, just different stories. I'm not mad that I bought this book, just sorta bored with all the same stuff out here. I'm sure without your e-zine this book would never have made it this far, stick to what you know best, marketing.

21 of 26 people found the following review helpful:

5.0 out of 5 stars From an "idea" to $8 million in sales, January 9, 2006

By 

T. Kelley - See all my reviews

This review is from: Power and Persuasion: How to Command Success in Business and Your Personal Life (Agora Series) (Hardcover)

In the five years I've been following Michael Masterson's advice, my business has gone from an "idea" to an $8 million endeavor with 25,000 customers world-wide . . . 18 loyal, hard-working employees who surpass every challenge I give them . . . and a very healthy bottom line.

I credit this success to the persuasion and leadership skills I've learned from Michael Masterson. I was amazed that he could put all his best strategies and advice in such an easy-to-follow format, but that's exactly what he did in Power & Persuasion.

17 of 21 people found the following review helpful:

5.0 out of 5 stars Another life-changing book from Masterson, January 19, 2006

By 

D.M. (Trenton, NJ) - See all my reviews

This review is from: Power and Persuasion: How to Command Success in Business and Your Personal Life (Agora Series) (Hardcover)

Michael Masterson is a money-making genius and the ideas he presented in Automatic Wealth have changed my life. As soon as I heard about the release of Power and Persusion I ran out and grabbed a copy... and was not disappointed.

In P&P, Michael reveals the 2 universal rules for power and success that the world's most successful people seem to know and the rest of us missed out on... until now. Concise, easy-to-read, and extremely informative, Michael's P&P action plan will have you headed for success in no time.

I highly recommend this for anyone looking to improve their personal and professional life.