Customer Reviews

The Power of Promotional Products

5 star:		(4)
4 star:		(3)
3 star:		(0)
2 star:		(0)
1 star:		(2)

 

 

There's nothing on the market like this book. As a Promotional Products Advisor for over eleven years, I have always wished for a way to teach my clients about the power of promotional products. My wish has been granted. The book is quick and easy to read yet authoritative and practical. It's a must read for every Promotional Products Advisor, but, more importantly, must be read by every business owner and corporate executive to learn how to take full advantage of the marketing value of promotional products. Don't buy one copy of this book...buy ten and get them into the hands of marketing decision makers as soon as possible.

First, at $20, this slim 100 page book is at least $10 OVERPRICED.

Based on all the great reviews, I couldn't wait for this book to arrive. WOW! What a letdown. The concept of the book is great, but there's little information in here that's of great insight...VERY little meat. The information that is here is presented well, and there are a few good ideas. But perhaps there's not enough info. on this topic to warrant a book.

For the most part, the book is full of common sense and generalities. The following aren't exact quotes, but close enough: "Make sure people that you hire know what they're doing" & "when people come up and talk to you, make them feel special."

The authors state that there are 100's of thousands of promotional products & that they can't possibly cover every one. Sadly, not even the major categories were covered adequately.

They state throughout the book that you need the help of a "trained promotional products advisor" to steer you on the right path & make sure you don't screw up. Well, that's what I thought I was buying this book for...to help me do a good job & not get it wrong! Whatever knowledge it is that these "advisors" have, I expected most of it to be in this book. Especially when they've got a $20 price on it.

Save your money for something else.

WOW! David Blaise has done it again! This is the Only book you'll need for your buyers of promotional products and corporate apparel. Everything a savvy buyer needs to know is in this easy to read, easy to understand book. This book backs up all of the things we promotional counselors have known for years but never quite knew how to explain correctly. Buy it now!

This is a great book. I just wish it wasn't so short.
It has changed my thinking about how I sell promotional products. If you do not read this book and we both compete for the same client, I believe I will have an edge on you.

If you're just starting out selling promotional products, this book will help take off about 3 months of learning the hard way.

It is simpley not ok to call this pamphlet a book and to sell it at this price. Looks like it is written over a couple of weeks (max) and with no dept at all. A complete waste of money, unfortunately.

At last! A promotional marketing reference book written for the end user. This A-Z educational guide on the value of promotional marketing is concise and an easy read. A great leave behind for clients and a primer for newcomers in the promotional marketing industry.

Super Book that is complete and fulfilling to pass on to my clients (if anything, my larger clients). This will help my clients understand really what all I do for them to do such complete and accurate work for them.

It's a very helpful book when you want to sell promotional products. But I have missed some Informations. For example I could not find any Informations about Promotional Products Marketplaces. (like www.crobike.de or www.charityvillage.com) Nevertheless it's one of the best books about promotional products