Power Sales Words: How to Write It, Say It And Sell It With Sizzle [Paperback]

Vicky Oliver (Author)

Book Description

Publication Date: May 1, 2006

In today's fast-paced market, copywriters have approximately three seconds to grab--and keep--a reader's attention. Power Sales Words is the only reference you need help write attention-grabbing and powerful headlines.

Whether you're an advertising copywriter, an account executive, marketing director, editor, publicist, salesperson, job hunter or entrepreneur, Power Sales Words will help you hook your target immediately.

Power Sales Words includes:
-- How-to advice on writing copy
-- Hundreds of lists of essential sales words
-- Dozens of attention-grabbing headlines
-- Questions that get your target's attention

Packed full of synonyms guaranteed to solve any word problem and creative phrases that will make an impact, Power Sales Words is a must-have shelf reference for all writers.

Editorial Reviews

About the Author

c

Product Details

• Paperback: 280 pages
• Publisher: Sourcebooks, Inc.; 1 edition (May 1, 2006)
• Language: English
• ISBN-10: 140220650X
• ISBN-13: 978-1402206504
• Product Dimensions: 6.9 x 7.4 x 0.6 inches
• Shipping Weight: 12 ounces (View shipping rates and policies)
• Average Customer Review: 4.4 out of 5 stars  See all reviews (8 customer reviews)
• Amazon Best Sellers Rank: #1,276,492 in Books (See Top 100 in Books)

More About the Author

Vicky Oliver writes books that give people the confidence they need to succeed on the job hunt as well as on the vital quest for prospects. She also gives seminars on job-hunting, networking, and the art of branding yourself. Today her first book, 301 Smart Answers to Tough Interview Questions, is available in the U.S., England, France, Australia, Canada, Japan, and Turkey. Her second book is called Power Sales Words, How to Write It, Say It, And Sell It with Sizzle. Her third business book will be published in the fall of 2008. (All Sourcebooks)

Vicky has been featured on the front page of the New York Times 'Job Market' section and on over 100 local and national radio programs. She was designated in-house job-hunting expert at the Shomex Diversity Fair at Madison Square Garden. Her articles have appeared in Adweek magazine and on Crain's New York Business website; and she was interviewed for Esquire magazine's 'Answer Fella' column.

In 2007, Vicky hosted a Business Etiquette Dinner for 142 graduating seniors of Brown University. She also presented an Effective Interviewing seminar to 200 sophomores, juniors, and seniors up at the Brown campus during Career Week.

Vicky was recently elected President of the Brown University Club in New York. Vicky is also a newly minted Vice President of her class at Brown and a member of the Brown Alumni Association Board of Governors.

Vicky believes that job-hunting can be a lonely endeavor and encourages job seekers to contact her via email for advice on their searches. She is in constant touch with over 5,000 recent candidates in all different professions and in all different walks of life: the employed, the unemployed, entrepreneurs, freelancers, retirees, college graduates, and people returning to the job market.

A Brown University graduate with a degree in English Honors and a double major in Political Science, Vicky lives in Manhattan, where she has dedicated herself to helping others turn around their careers and their lives.

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Makes Writing Fun, September 20, 2006

By 

Jacob C. Wesner (New York, NY United States) - See all my reviews
(REAL NAME)   

This review is from: Power Sales Words: How to Write It, Say It And Sell It With Sizzle (Paperback)

This book has superb advice on writing for anyone -- not just for those in sales and advertising. The author is very witty and provides a ton of specific words, phrases and ideas for jazzing up your writing. Get this book!

1 of 1 people found the following review helpful:

5.0 out of 5 stars Power-Packed and Handy!, March 8, 2008

By 

J. L Shafer (United States) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Power Sales Words: How to Write It, Say It And Sell It With Sizzle (Paperback)

This book is a contemporary Thesaurus and handbook for those who write advertising or promotional copy, or want to jazz up their delivery. Anyone new to this kind of writing or is thinking of getting into it will certainly appreciate having this book at their fingertips.

Joyce Shafer
Author of "I Don't Want to be Your Guru, but I Have Something to Say" and "How to Have What You REALLY Want."

1 of 1 people found the following review helpful:

5.0 out of 5 stars Packed with useful information, October 12, 2006

By 

Jon Swan (New York) - See all my reviews

This review is from: Power Sales Words: How to Write It, Say It And Sell It With Sizzle (Paperback)

Vicky Oliver's Power Sales Words is a valuable resource for professional and non-professional writers alike. Packed with useful synonyms and antonyms, creative phrases, do's and don'ts, instructive essays and more, Power Sales Words puts the words you need right at your fingertips. Whether you're brainstorming for ideas, searching for the perfect adjective or trying to punch up that closing paragraph, Power Sales Words can help. I keep it on my computer desk right next to the dictionary and thesaurus.