PowerTools for Women in Business: 10 Ways to Succeed in Life and Work [Hardcover]

Aliza Sherman (Author)

Book Description

Publication Date: October 25, 2001

Through artfully woven research, interviews, and personal experiences, Sherman explores the common threads in women's search for success.

Editorial Reviews

From Publishers Weekly

Sherman, founder of three women's Web sites and author of Cybergrrl: A Woman's Guide to the World Wide Web, draws upon her own experiences, both personally and professionally, to show women why they should look to other women as role models. Unfortunately, Sherman's "power tools" such as using technology, being a mentor, networking and giving back are disappointingly familiar, while her delivery isn't particularly inspiring. However, many glowing endorsements and profiles of women, along with suggested reading material and Web sites, may attract an audience of college and even high school students.

Copyright 2001 Cahners Business Information, Inc.

From the Publisher

EXCERPTED FROM THE INTRODUCTION

BIRTH OF THE POWERTOOLS The PowerTools began as an impromptu speech given in 1999 to a diverse group of women at a business luncheon in Washington, DC. I gave the same speech to businesswomen in Los Angeles and then a more detailed version in Wellington, New Zealand. The reaction to the PowerTools was instantaneous and identical with each group of women, and I realized that my words were striking a universal chord.

Women?s heartfelt, emotional reactions to the PowerTools convinced me that I was articulating some of the issues that many of us struggle with as we build our businesses and live our lives. As I began to speak with more women in business around the world, the PowerTools gained definition and meaning.

HOW TO USE THIS BOOK This book contains information in several formats. Each chapter begins with a short story of a businesswoman to demonstrate the PowerTool. Then I share some of my personal experiences and observations that helped shape the PowerTool. Interspersed within each chapter are: E-QUOTES: Excerpts of e-mail conversations I?ve had with women in business. SHE READS:Must-read book lists with reviews written by women CEOs and presidents.

At the end of each chapter are: NUGGETS: Additional resource lists including books, videos, and web sites to enhance your use of the PowerTools. PERSONAL PROJECTS: Fun, unusual, or useful activities you can do or actions you can take to challenge yourself and get closer to achieving your real goals. POWERTOOLS CHECK LIST: A bulleted list of "takeaways," points to ponder and things to remember.

At the heart of this book are the stories of women in business who, like you and me, have multi-faceted lives and face personal and professional challenges on their way to success. Their stories are either examples of some aspect of a PowerTool or help to reinforce the PowerTool as a valid and useful strategy. At the end of the book, you will find a list of these women, along with information about their businesses and business web sites. Feel free to skip around or read chapters more than once. Ask your friends to join you in doing the Personal Projects. Clip out the PowerTools list and tack it onto your bulletin board or carry it in your wallet. Get online and visit the recommended sites, then e-mail them to a woman you know. Don?t just read this book experience it! Claim the PowerTools for your own. Use them. Spread them around. Start a revolution in your business and in your life!

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Product Details

• Hardcover: 236 pages
• Publisher: Entrepreneur Press; First Printing edition (October 25, 2001)
• Language: English
• ISBN-10: 1891984322
• ISBN-13: 978-1891984327
• Product Dimensions: 6.4 x 9.4 inches
• Shipping Weight: 1 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (6 customer reviews)
• Amazon Best Sellers Rank: #2,767,935 in Books (See Top 100 in Books)

More About the Author

[[Who Is She?]]
Aliza Sherman is a Web pioneer, mobile strategist, and social media innovator and commentator. She speaks around the world and writes about Internet, social media, the intersections of social and mobile, and women's technology and business issues. Aliza specializes in making technology more accessible to humans. Her mobile consultancy, Mediaegg, provides strategy and app development to businesses and nonprofits.

Named by NEWSWEEK as one of the "Top 50 People Who Matter Most on the Internet," Aliza continues to explore new technologies and their impacts on our work and lives.

[[Book Credits]]
She is the author of nine books including:
Mom, Incorporated (Sellers Publishing, Sept 2011)
The Complete Idiot's Guide to Crowdsourcing (Penguin, July 2011)
Streetwise Ecommerce (Adams Media, 2008)
The Everything Blogging Book (Adams Media, 2006)
PowerTools for Women in Business: 10 Ways to Succeed in Life and Work (Entrepreneur Press, 2001)
Cybergrrl @ Work: Tips and Inspiration for the Professional You (Berkeley Books, 2001)
Cybergrrl: A Woman's Guide to the World Wide Web (Ballantine, 1998).

[[Pioneering Work]]
Aliza founded Cybergrrl, Inc. in the early days of the World Wide Web, the first woman-owned, full-service Internet company. She also founded Webgrrls International, the first women's Internet networking group that grew to over 100 chapters worldwide in its first year. She is the recipient of numerous awards for her innovative work on the Internet including the prestigious Avon Spirit of Enterprise Award.

In 1995, she built the first 3 websites for women (Cybergrrl.com, Webgrrls.com, Femina.com), preceding both Women.com and iVillage.com. She is considered the "pioneer" who helped pave the way online and in the new media industry for women.

[[Extensive Press Coverage]]
She has been profiled internationally as well as in U.S. publications such as PEOPLE, USA TODAY, WALL STREET JOURNAL, US NEWS and WORLD REPORT, TIME DIGITAL, and ELLE magazine. She has been featured on CBS News with Dan Rather, CBS "This Morning," Fox "Good Day New York," Lifetime TV's "New Attitudes," and has had frequent appearances as an Internet expert and book author on CNN, CNN-FN, MSNBC, and CNBC. Radio credits include NPR, CBS Radio, Newsweek Radio and numerous local radio talk shows and Internet radio shows.

Most Helpful Customer Reviews

1 of 1 people found the following review helpful

5.0 out of 5 stars An enthusiastic, can-do optimistic guide November 8, 2001

By Midwest Book Review

Format:Hardcover

Aliza Sherman's PowerTools For Women In Business is an enthusiastic, can-do optimistic guide that teaches women how to best take advantage of their own strengths and personalities to succeed in the business world. PowerTools For Women In Business is about keeping professional and personal lives in harmonious balance, never sacrificing one at the expense of another, when for women especially they tend to become all too intertwined. Personally imposed barriers to success, and emotional obstacles such as guilt or unease wielding power can be confronted and conquered. Very highly recommended reading for any female executive, especially one who is relatively new to the cutthroat, male-dominated, complex and demanding world of business!

1 of 1 people found the following review helpful

5.0 out of 5 stars Aliza will pump you up! October 17, 2001

By Peter J. Sander

Format:Hardcover|Amazon Verified Purchase

I loved this book! Aliza has a wonderful way of drawing compelling stories out of high-powered women and creating "rules" for success based on how these big girls have done it. As a matter of fact, Rule #1 is "Share Your Stories -- Teach, Inspire, Motivate, and Learn by Telling and Listening." A critical lesson, that by overcoming our fear of asking for help and appearing needy, we can actually get farther faster by talking about the areas of business we are stuck in and learning from the advice of others. Powertools was a fun and informative read.

5.0 out of 5 stars I Love This Book! November 19, 2012

By kamiwil1

Format:Hardcover|Amazon Verified Purchase

I have read this book more than once, more than twice, more than three times! A must read for any woman in business or thinking about it!