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A Video From The Author, Aaron Ross:
Before Predictable Revenue, Aaron worked at Salesforce.com, where he created a revolutionary Cold Calling 2.0 inside sales process and team that helped increase Salesforce.com's revenues by $100 million. The same process has since also helped companies like Responsys (sold to Oracle to $1.5 billion), and Acquia (named the #1 fastest growing company in North America) dramatically speed up new sales growth.
Aaron graduated from Stanford University, is an ex-Ironman triathlete and graduate of the Boulder Outdoor Survival School. He lives in Los Angeles with his wife and five children (also expecting two other kids coming the way via adoption), loves motorcycles, and he keeps his work to 25 hours a week.
His next book is underway with Jason Lemkin, The Predictable Revenue Guide To Tripling Your Sales.
The concepts presented in this books are useful and worth the read, however, they are a bit belabored. The content seemed more suitable for a whitepaper rather than a book. Read morePublished 14 days ago by Son of Bourye
The book is amazing!
Cold calling 2.0, and qualificate the client before sell to him are great points in this book!
An excellent source of actionable sales advice. Anybody looking for ways to improve their sales methodologies needs to read this book and put its content into action.Published 22 days ago by bradley
Amazing book. Really helped me put together plan to restructure the sales and marketing teams for rapid growth!Published 23 days ago by Bruce Marable
The first chapters are absolutely amazing and can help you to build or improve your sales organization through carefully designed process. Read morePublished 1 month ago by Michael F.
This is the most malodorous piece of manure ever dumped out the rear end of an ebook. It says nothing. Offers nothing. Read morePublished 1 month ago by TX Reader 2
The book has a few great advices to rationally organize a sales process, but it actually seems like a bunch of blog posts put together. It is sometimes very repetitive. Read morePublished 1 month ago by Daniel Liebert
This book outlying the strategy in building Salesforce into the linchpin SaaS solution guides many "best practices" is selling software today. Read morePublished 1 month ago by Damian Thompson
I'm not sure if this was just over my head or unintelligible due to poor writing. The message might be good if you can get past grammatical errors and a note-taking style of... Read morePublished 1 month ago by T. Thompson