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Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and  Public Speaking
 
 
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Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and Public Speaking [Paperback]

Cyndi Maxey (Author), Kevin E. O'Connor (Author)
4.8 out of 5 stars  See all reviews (22 customer reviews)

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Book Description

0312347731 978-0312347734 July 11, 2006 First Edition
Sales calls. Weddings. Business conferences. Weekly meetings. We're all called on to speak in public. Often, professional success and advancement depend on it. Yet many people find the experience draining or terrifying, or remain unsatisfied with their own ability to engage and sway an audience. In Present Like a Pro, you'll learn how to:

· Solicit useful feedback.
· Deal with hecklers.
· Gracefully handle A/V malfunctions.
· Sell your point through audience participation.
· Evoke the power of your own life in your talk.
· And much more!

Kevin E. O'Connor and Cyndi Maxey have distilled the knowledge they've acquired from more than forty-five years combined of professional speaking into a concise, easy-to-use guide that will help anyone Present Like a Pro!

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Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and  Public Speaking + Presentation Skills 201: How to Take it to the Next Level as a Confident, Engaging Presenter + The 7 Principles of Public Speaking: Proven Methods from a PR Professional
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Editorial Reviews

From Publishers Weekly

Targeting managers, salespeople, professional speakers and even best men preparing wedding toasts, communications and leadership consultants Maxey and O'Connor provide useful advice and moral support to anyone who is about to speak up. Through judicious peppering of personal stories, they demystify the near-universal fear of speaking in public, while offering potential speakers at all skill levels encouragement and practical advice. The guide is organized for ease of navigation in short, snappy chapters, each concluding with a boldfaced summary of key points—a boon to time-crunched presenters. Among numerous pointers, the authors emphasize practicing your speech, especially in front of someone or by timing and taping yourself. The authors conclude that any speech is "all about you in conversation with the audience"; they stress the importance of knowing your audience and their language, achieving rapport with repetition and with stories, and making an immediate connection with a creative introduction. Though some of their advice is common sense (e.g., attend to your appearance), inexperienced speechmakers in particular will find this manual instructive. (June)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

"A must-read for aspiring speakers as well as the experienced professional. . . . [A] masterpiece for every speaker."
--Les Brown, author of Live Your Dreams

"Present Like a Pro . . . will definitely help you deliver more powerful presentations!"
--Dr. Tony Alessandra, author of The Platinum Rule and Charisma

Product Details

  • Paperback: 274 pages
  • Publisher: St. Martin's Griffin; First Edition edition (July 11, 2006)
  • Language: English
  • ISBN-10: 0312347731
  • ISBN-13: 978-0312347734
  • Product Dimensions: 8.2 x 5.5 x 0.8 inches
  • Shipping Weight: 8.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (22 customer reviews)
  • Amazon Best Sellers Rank: #177,406 in Books (See Top 100 in Books)

More About the Author

Whether speaking to groups or encouraging them to speak, Cyndi is a master communicator and facilitator. A graduate of Northwestern University in Communication Studies, she finds the right blend of theory and application to encourage learning, retention and fun. Over the past 25 years, Cyndi has spoken in 40 states and is often quoted by the media and on the web. She is the coauthor of five books, including Speak Up! A Woman's Guide to Presenting Like a Pro and Present Like a Pro (St. Martin's Press) - both with Kevin E. O'Connor and It's Your Move: Dealing Yourself the Best Cards in Life and Work, (FT/Prentice Hall 2003) with Jill Bremer where she shares the key strategies that winners use to thrive in today's fast-paced work environment. She inspires people to take initiative with step-by-step game plans to propel them to success. Cyndi lives in Chicago with her active family and five year old yellow Lab, Max Maxey.

 

Customer Reviews

22 Reviews
5 star:
 (19)
4 star:
 (1)
3 star:
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2 star:    (0)
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Average Customer Review
4.8 out of 5 stars (22 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

9 of 10 people found the following review helpful:
3.0 out of 5 stars Good, but dated, February 5, 2007
By 
David Field (Groveland, MA USA) - See all my reviews
(VINE VOICE)    (REAL NAME)   
This review is from: Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and Public Speaking (Paperback)
This book has a considerable number of useful points for the speaker - but a lot less for the presenter. Maxey and O'Connor have a combined total of more than 45 years experience of professional speaking, so it doesn't take much to realize that they both probably started before the age of PowerPoint - and they don't like it.

They talk of flipcharts, which don't work well for audiences over 30 people, and there are a whole lot of techniques that they recommend that work well for people who don't use a projector but work against those who have spent time on slides.

That isn't to say that if you use slides you won't pick up any useful techniques here, but be careful before you implement some of them. I had to check the date of first publication because I though this was a new edition of an older book.

Like many books on presenting, they throw up ideas that aren't really explained enough to be useful, like "End Unexpectedly." But what really makes me think that they realize what readers they're dealing with is when they say "finish early - your audience will love you." Yes, on one level, they will, but this also gives me the impression that they think that you'll be bad, no matter what advice they give you, so get off as soon as you can.

Buy this book if you're looking for ideas wherever you can find them, and some ideas might be very useful, like the "Never Apologize" chapter. But be aware it's not really aimed at the typical presenter, so you'll have to pick and choose your advice carefully.
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6 of 6 people found the following review helpful:
5.0 out of 5 stars The Best Practical Advice!, May 29, 2007
By 
Michael A. Beitler (Greensboro, NC United States) - See all my reviews
(REAL NAME)   
This review is from: Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and Public Speaking (Paperback)
This book is without a doubt the best available advice on presenting and speaking. As a professional speaker myself, I use it as a reference guide before every speech. Maxey and O'Connor (combined) speak more than 200 times per year. They have made the mistakes and learned the lessons the hard way. All you need to do is read "Present Like a Pro" to learn from these two highly successful professionals.

Cyndi and Kevin teach you:

How to prepare for a great presentation
How to quickly connect with your audience
How to gracefully handle A/V malfunctions
How to increase audience participation
How to deal with hecklers
How to follow-up
and more

As a reference guide for my own speech preparation, this book never leaves my desk!

It's easy-to-read and easy-to-use. Join the hundreds of professional speakers who use Maxey and O'Connor's book for great speeches.

Michael Beitler, Ph.D.
Author of "Strategic Organizational Change"Strategic Organizational Change, Second Edition
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3 of 3 people found the following review helpful:
5.0 out of 5 stars Inside secrets you need to be a GREAT speaker, October 18, 2006
This review is from: Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and Public Speaking (Paperback)
According to Cyndi Maxey and Kevin E. O'Connor, authors of "Present Like A Pro," (St. Martin's Griffin 2006), a professional level speaker always ends unexpectedly. When I first read that I thought "Huh?"

But the more I thought about it, the more I realized how correct Maxey and O'Connor are. Too many speakers feel they can just end by saying "and in conclusion, my three key points are blah, blah, and blah." Your ending is a great place to shine by showing flashes of creativity--don't blow it.

Some speakers do end unexpectedly because they seem to run out of gas. They say "That's it, any questions?" That's not the sort of ending unexpectedly you want to emulate. The key is to surprise with unexpected value, insight and sometimes emotion.

Maxey also writes that "a pro is ready to edit on the spot." This means that if you think you are going to have 30 minutes to give a presentation and then you are told at the last minute that you only have fifteen minutes, you aren't going to whine and complain to the organizers or the audience. Because you have such a deep grasp of your subject matter and the needs of your audience, you can instantly figure out what to cut from your speech and still make the strongest impact on your audience. The highest level pros may even go so far as having a second PowerPoint ready with a drastically reduced number of slides just in case the time for the speech has been reduced.

"Present Like A Pro" also does a great job of chronicling all the different times, places, and ways in a speech where speakers apologize. Now I have often admonished speakers to avoid apologizing in speeches, but Maxey and O'Connor say it best when they advise "Don't include apologies at any point unless the roof falls in."

These authors do an excellent job of crystallizing the highest goals for the advanced speaker; it isn't about avoiding um's or having well structured content. Ultimately, a speech by a professional is about the experience created for the audience.

"The Experience is what an audience wants and needs." Yes, Yes, Yes--and this doesn't just apply to so-called motivational or feel-good speakers.

Thousands of books have been written on how to give a good speech. "Present Like A Pro" is one of the rare books in the genre that will deliver the inside secrets you need to be a GREAT speaker.

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