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PrestaShop 1.3 Beginner's Guide Paperback – June 14, 2010

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Editorial Reviews

About the Author

John has no formal technical or programming background, has had no relevant previous business experience, no related educational qualifications, has never borrowed startup capital, is of average intelligence at best, does not have the gift of the gab or any other magical quality, is not especially 'lucky' and would sincerely like to point out that it doesn't matter if you are in the same situation as him. John does have numerous trading e-commerce sites as well as other types of web business earning revenue in different ways.
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Product Details

  • Paperback: 308 pages
  • Publisher: Packt Publishing (June 14, 2010)
  • Language: English
  • ISBN-10: 1849511144
  • ISBN-13: 978-1849511148
  • Product Dimensions: 7.5 x 0.7 x 9.2 inches
  • Shipping Weight: 1.5 pounds (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #2,090,946 in Books (See Top 100 in Books)

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Top Customer Reviews

Format: Kindle Edition Verified Purchase
This is my first foray into E-commerce and I selected Prestashop after much research although I have to say it was a tough decision with so many others out there. This book really helped me with a basic introduction to this exciting open source e-commerce platform. I was surprised to find out how straightforward the implementation process was and of all the helpful developers out there on the web. I would recommend this book to anyone seriously evaluating Prestashop as a means to get their feet wet and perhaps at the same time experiment in their own development environment (set it up on Amazon Cloudfront). I think having a dev environment in front of you will greatly help you to increase the value that you get out of the book. One minor issue is that you will most likely be installing Prestashop 1.5.x but the difference with the older version referenced in the book are not so significant that you won't still benefit from reading this. I got the Kindle version and the layout was pretty decent.

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Our companies specializes in document capture and forms processing solutions with an emphasis on the oil and gas services industry. Our customers use our Quillix and MuWave suite to capture and process a variety of documents in including scanned documents, email, and purchase orders. We have bundled ABBYY Flexicapture into our web based forms processing solution and also resell the entire ABBYY line. Our ABBYY products are available on our online store. Jim Hill, UFC, Inc., 1104 Kings Highway Suite 100, Winona Lake, IN 46590 Find us online at UFCINC.
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Format: Paperback
PrestaShop 1.3, Beginner's Guide by John Horton does exactly what is suggested by the title in that it provides a comprehensive and detailed guide to novices looking to set up their own online shops. While it is aimed at total beginners it never talks down to the reader and neither does it merely scratch the surface of the topic requiring you to go off and search for the real valuable information somewhere else. This book takes you from clueless beginner (which I undoubtedly was) to someone equipped with the knowledge, resources and additional support to be quite confident in setting up an effective online retail presence (which I believe I now am).

From the word go, I was caught by the evident enthusiasm of the author and the fact he is clearly such an expert on the subject. I also liked the fact that he laid down his 'seven day challenge' and included some excerpts from his own 'story' throughout the book. Anyone who has even a faint idea about selling products online would undoubtedly benefit from this book as it gives you not just the technical information but the business input too. Likewise, if you already have an idea of what you want to sell and why it is a good product then you have a complete technical guide as to how to make that happen.

It actually helps if you have at least a certain comfort level with some simple computing basics, but even if you don't the processes described are in sufficiently layman's terms to make it easy for almost anyone. I can be quite confident in saying that this book contains pretty much everything you will need to set up a sophisticated and successful online shop. It doesn't go crazy though and go off on any disingenuous tangents by, for example, trying to explain Content Management Systems or some other equally esoteric topic.
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Format: Paperback Verified Purchase
I new NOTHING about e-com under the opensource world and this book was a AMAZING. Later on, I had some major security concerns with Prestashop - which forced me to contact John Horton (writer of PrestaSHop 1.3 Beginners Guide). John wrote back to me ASAP and gave me some good tips. I would recommend this book to anyone considering setting up Prestashop, it easy to understand and has some very good advice chapter to chapter.
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