In this book, Laird traces the bargain – that touchstone of American culture – from its humble dollar-store origins to its recent role as global juggernaut. Along the way, he discovers that much of today’s collapsing consumer economy is dangerously dependant upon unsustainable labor, transport, resources, trade imbalances, and consumer debt. Through interviews with everyone from box store executives to illegal immigrants, a single question emerges: Is the Wal-Mart culture sustainable on a global level? From Asia’s factory borderlands to rural Mexico, from Las Vegas to the Arctic Circle, Laird explores the hidden revolution of discounting, and the promise and consequence of everyday low prices.
Gordon Laird's writing and commentary have been featured on CNN, National Public Radio, Far Eastern Economic Review, Report on Business, Mother Jones, Maclean's, The National Post, The Globe and Mail, The Toronto Star, CBC Radio, CBC Television and CBC Newsworld.
Named "one of the best and best-informed minds in the world" by The Globe and Mail, Gordon Laird has won several National Magazine Awards, including top honors for investigative reporting.
Laird's second book, Power: Journeys Across an Energy Nation, was a national best-seller and was listed as one of Canada's top 100 books of 2003. His book anthology credits include Fuelling the Future (2003) and Return of the Trojan Horse (2005). In 2006, he was awarded the Dave Greber prize for non-fiction.
Laird is Media Fellow Emeritus for the Sheldon Chumir Foundation for Ethics in Leadership. In 2008, Laird was shortlisted for the Atkinson Fellowship, Canada's most prestigious journalism award. And in 2009-2010, his newest book, The Price of a Bargain, will be published in several languages.
Laird lives next to the Rocky Mountains in Calgary, Canada with his wife and two sons in a solar-powered house.
www.gordonlaird.com

