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After having read this book, I was impressed enough that I decided to buy a copy for a relative.
I found the book to be well written, entertaining enough that i finished its 336pp in three evenings of enjoyable reading.
If you sell odd stuff, the unique items, or in a limited market, the tips and tricks in this book will help a LOT.
I inherited a small manufacturing company when my husband died in 2011. I've kept it going, and have impressed all my distributors and customers with the excellent upgrades and... Read morePublished 5 days ago by Elenor
Priceless is very informative and explores legitimate statistical studies while still being fun to read. Read morePublished 25 days ago by Ty Parker
Smart book that you don't have to be smart to enjoy
You should read it
I don't know what else to write
If you're in business and deal with discounting or pricing this is a much required read. It opened my eyes to what really goes on behind a discount.Published 3 months ago by A. Presotto
An excellent book if you want to understand the psychology and scientific research behind pricing strategies. Read morePublished 4 months ago by M. Rosenthal
Interesting book. Author does a good job of revealing many of the tricks that marketers use to set prices. Read morePublished 5 months ago by Wheeler Mike
Fascinating book on pricing, especially how we respond irrationally to prices. We buy more of the 200 dollar bag if there is a 1,000 dollar bag displayed in the sore. Read morePublished 6 months ago by Jackal
There is nothing pretentious about Mr Poundstone and the information he presents in this book that attempts (successfully in my view) to outline the huge marketing machine - tricks... Read morePublished 6 months ago by J Parr
good quality! perfectly works!
Inexpensive and fulfilled satisfaction!
Delivered on time with no damages!
good to recommend!
No worry! Read more