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After having read this book, I was impressed enough that I decided to buy a copy for a relative.
I found the book to be well written, entertaining enough that i finished its 336pp in three evenings of enjoyable reading.
If you sell odd stuff, the unique items, or in a limited market, the tips and tricks in this book will help a LOT.
Priceless opened a whole new world to me, a world that was always right in front of my eyes. Behavioral study fields always have fascinating tales. Read morePublished 10 days ago by NJ
I've read all this before in Daniel Kahneman's book Thinking: Fast and Slow.
Priceless becomes ponderous after the first 100 pages. Read more
I learned a lot about how I and others come to estimate the value of something. This is definitely worth reading, and probably re-reading (if the author keeps up with newer... Read morePublished 4 months ago by Moral Hazard
I inherited a small manufacturing company when my husband died in 2011. I've kept it going, and have impressed all my distributors and customers with the excellent upgrades and... Read morePublished 4 months ago by Elenor
Priceless is very informative and explores legitimate statistical studies while still being fun to read. Read morePublished 5 months ago by Ty Parker
Smart book that you don't have to be smart to enjoy
You should read it
I don't know what else to write
If you're in business and deal with discounting or pricing this is a much required read. It opened my eyes to what really goes on behind a discount.Published 8 months ago by A. Presotto