An essential primer for all grassroots activists, this book demystifies the media in such a way that the reader-activist gains a framework for understanding the propaganda industry of the United States.
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5.0 out of 5 stars
Best book there is on media for grassroots/social change orgs,
By n brown "n brown" (Minneapolis, MN) - See all my reviews
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This review is from: Prime Time Activism: Media Strategies for Grassroots Organizing (Paperback)
I can't recommend this book highly enough. I do training for grassroots and social change organizations and groups and have found that this covers more of the essential, nitty-gritty practices and problems of getting mainstream media attention than any other book I've read--by far. Charlotte Ryan does a service to all organizations hoping to bring their message to a broad audience and see the world changed for the better. Understand how the media works, how it can work for you (and against you), how to frame your message, the pitfalls of seeking mainstream media attention. This is not "how to write a press release," because in the real world of public relations, that's almost the least important skill. She cuts to the essential opportunities and challenges of media coverage to advance social change. Even for anyone who simply wants to understand how the media covers alternative viewpoints, this is an essential read. Thank you Ms. Ryan!
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Inside This Book
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First Sentence:
For several years, I worked for a union in a public hospital. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
solidarity frame, challenger frame, master contract negotiations, challenger organizations, social movement organizers, challenger groups, public health frame, mobilizing frame, mainstream criteria, challenger perspective, news shapers, gatekeeper studies, rival frames, frame contests, challenger issues, propaganda model, opposition frames, mainstream media coverage, golden rolodex, dominant frame, opposition perspectives, alternative newsweeklies, mainstream coverage, independent eyewitnesses, mainstream reporters Key Phrases - Capitalized Phrases (CAPs): (learn more)
New Bedford, United States, Central America, New York Times, White House, Boston Globe, Oliver North, Herbert Gans, Edie Goldenberg, Federal Communications Commission, Food First, Harvard University, Hugh Johnson, Wall Street, Domenic Bozzotto, Father Castro, Mass Solidarity, Massachusetts Welfare Rights Organization, Central Hospital, Harvard Crimson, Johns Manville, Latin American, Native American, State Department, Supreme Court New!
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
For several years, I worked for a union in a public hospital. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
solidarity frame, challenger frame, master contract negotiations, challenger organizations, social movement organizers, challenger groups, public health frame, mobilizing frame, mainstream criteria, challenger perspective, news shapers, gatekeeper studies, rival frames, frame contests, challenger issues, propaganda model, opposition frames, mainstream media coverage, golden rolodex, dominant frame, opposition perspectives, alternative newsweeklies, mainstream coverage, independent eyewitnesses, mainstream reporters Key Phrases - Capitalized Phrases (CAPs): (learn more)
New Bedford, United States, Central America, New York Times, White House, Boston Globe, Oliver North, Herbert Gans, Edie Goldenberg, Federal Communications Commission, Food First, Harvard University, Hugh Johnson, Wall Street, Domenic Bozzotto, Father Castro, Mass Solidarity, Massachusetts Welfare Rights Organization, Central Hospital, Harvard Crimson, Johns Manville, Latin American, Native American, State Department, Supreme Court New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 41
books:
See all 41 books this book cites
20
books
cite this book:
See all 20 books citing this book
- Making News by Gaye Tuchman on 11 pages
- Making the News by Peter Golding on 7 pages
- News from Nowhere: Television and the News by Edward Jay Epstein on 5 pages
- Mass Communication and Society by James (Et Al) Curran on 5 pages
- Mass Communication by Curran on 4 pages
See all 41 books this book cites
- Investigated Reporting: Muckrakers, Regulators, and the Struggle over Television Documentary (History of Communication) by Chad Raphael in Back Matter (1), and Back Matter (2)
- Current Perspectives in Social Theory by Jennifer M. Lehmann on page 149
- The Struggle Over Gay, Lesbian, and Bisexual Rights: Facing off in Cincinnati (New Approaches in Sociology) by Kimberly B. Dugan in Back Matter
- News for a Change: An Advocate's Guide to Working with the Media by Lawrence Wallack in Back Matter
- Governing with the News: The News Media as a Political Institution (Studies in Communication, Media, and Public Opinion) by Timothy E. Cook in Back Matter
See all 20 books citing this book
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