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Principles and Practice of Sport Management [Hardcover]

Lisa Pike Masteralexis (Author)
3.3 out of 5 stars  See all reviews (3 customer reviews)


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Book Description

October 25, 2003
Thorough, practical, and lively, this book lays the groundwork for students as they study and prepare for successful careers in sport management.


Product Details

  • Hardcover: 552 pages
  • Publisher: Jones and Bartlett Publishers, Inc. (October 25, 2003)
  • Language: English
  • ISBN-10: 0834210215
  • ISBN-13: 978-0834210219
  • Product Dimensions: 9.3 x 6.3 x 1.3 inches
  • Shipping Weight: 1.9 pounds
  • Average Customer Review: 3.3 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #708,449 in Books (See Top 100 in Books)

 

Customer Reviews

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Average Customer Review
3.3 out of 5 stars (3 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

48 of 49 people found the following review helpful:
5.0 out of 5 stars For a great sport management foundation, read and learn this, August 16, 1999
By A Customer
This review is from: Principles and Practice of Sport Management (Hardcover)
I am a junior at the University of Massachusetts, and I had the opportunity to read and study this book for my Sports Management class this past spring. It was a great experience and served as a great foundation for my education in the sport management field. The book touched upon every aspect in which a sport management professional in one capacity or another may be inclined to deal with. Principles and Practices of Sport Management by Lisa Pike Masteralexis was easy to read and comprehend. At the same time, the book was informative and challenges the reader to constantly keep an open mind to the different areas of sport management. Marketing, promotions, facility management, legal issues, historical facts and event management are just some of the topics one will read about in this highly recommended guide to successfull sports management.
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1.0 out of 5 stars of no use, February 8, 2012
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Michael Richardson (PARKVILLE, MARYLAND, US) - See all my reviews
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After a month of waiting, still have not received the book. If I had not purchased another, my son would have gone through a month without needed text for his class.
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4.0 out of 5 stars Great book, April 27, 2009
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This book is very informative on a number of sport management topics. It is a little dated concerning some of the more recent issues in athletics but gets the point across.
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Inside This Book (learn more)
First Sentence:
The contemporary sport industry is complex and has unique legal, business, and management practices and imperatives. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
sport club system, future sport managers, sport management degree, sporting goods professionals, sport management student, collegiate athletic departments, booking director, pregame notes, sport management curriculum, volunteer management staff, media relations person, sport management program, sports agency business, professional sport industry, hometown feature, working press room, public assembly facilities, sport event management, sport management firm, box office director, media relations director, media relations staff, financing sport, luxury seating, media relations office
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, United States, National Collegiate Athletic Association, National League, North American, National Football League, Sporting Goods Manufacturers Association, Los Angeles, University of Massachusetts, National Basketball Association, Team Licensing Business, Advantage International, Supreme Court, Disabilities Act, National Association, National Hockey League, The Wall Street Journal, International Olympic Committee, World Cup, Monday Night Football, Special Olympics, Sports Illustrated, Major League Soccer, Dallas Cowboys, Financial World
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