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This is a very clear and readable account of a principle-driven approach to pragmatics. While I don't think it appropriate for someone who wants an introduction to the field, it has a stimulating account of linguistic politeness, and a first-attempt at a communicative-grammar approach to questions and negative sentences. The overall approach of the book is complementarist: treating pragmatics and semantics as separate, but complementary fields of inquiry. Thus utterances are analyzed according to their sense (semantics) and force (roughly,'illocutionary goals' together with associated implicatures--properly dealt with by pragmatics).
Caveats: the usage of the terms 'implicature', 'force', and 'meaning' are a bit loose in this account, and there is a general tendency to proliferate
maxims (which describe tendencies to my mind, more than rules that speakers follow in conversation)
Overall, a stimulating read if you already have some background in pragmatics.
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