| This book is a concise, easy-to-read introduction to the major research methods in communication, with accompanying hands-on learning activities.
Principles of Research in Communication introduces students to the methods of research used specifically in the communication discipline. While most competing texts provide some overview of library research and the development of a research bibliography and literature review, this book provides a more comprehensive introduction to such research and includes the most timely information concerning citations using the American Psychological Association Style. The text provides the foundation necessary to comprehend published research and implement simple research investigation, even for students with little or no previous scientific experience. |
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This book was recommended by my course instructor. I didn't buy it at first as I am a college student and money is always tight. However, as the course moved on (COMM 302 COmmunication Research Methods) I quickly realized I was in danger of falling way behind without some extra help. I purchased the book for a steal on Amazon and have been happy with my purchase. The language is clear and breaks all of the scientific mumbo-jumbo down.
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