Amazon.com: Print and Production Finishes for Promotional Items: Scott Witham: Books

Product Description

Practical explanations of the key production methods.

Print and Production Finishes for Promotional Items, the third title in this series, explores the creation of promotional items from a production and manufacturing point of view.

With succinct text and specially commissioned photos it shows, at one glance, the effects that can be created and the printing and production techniques used to achieve them. Work across all budgets and production/print runs is showcased, revealing the skills and techniques that allow creative solutions that grab the audienceÆs attention.

For ideas on everything from mass-mail flyers, billboard posters, lavish catalogs and calendars, to customized clothing, toys, badges, and bottles, Print and Production Finishes for Promotional Items is an indispensable ideas sourcebook and practical guide. By analyzing the best in the business, it gives readers a thorough understanding of materials, and of print and production processes than can be applied to any job.

**North American Rights Only**

About the Author

Scott Witham is the founder and Creative Director of Traffic Design Consultants. He has previously worked for several of the UKÆs top design agencies. He is also the author of Festive Graphics for RotoVision. He lives in Glasgow, UK.

Product Details

Hardcover: 192 pages
Publisher: RotoVision (September 1, 2007)
Language: English
ISBN-10: 2940361681
ISBN-13: 978-2940361687
Product Dimensions: 10.6 x 9.1 x 1 inches
Shipping Weight: 2.5 pounds (View shipping rates and policies)
Average Customer Review: No customer reviews yet. Be the first.
Amazon.com Sales Rank: #721,271 in Books (See Bestsellers in Books)

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Inside This Book (learn more)

First Sentence:
Nike commissioned Electrolychee to render an art piece inspired by its last collection of "Flight" basketball shoes. Read the first page

What Do Customers Ultimately Buy After Viewing This Item?

	46% buy the item featured on this page: Print and Production Finishes for Promotional Items $34.20
	18% buy Print and Production Finishes for Packaging $29.70
	15% buy Materials, Process, Print: Creative Ideas for Graphic Design 5.0 out of 5 stars (2) $26.40
	11% buy Package Design Workbook: The Art and Science of Successful Packaging 4.8 out of 5 stars (5) $26.40

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