Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, these two professional bloggers show you how to turn your passion for blogging into extra revenue. This practical guide to creating and marketing a blog with the potential for generating a six-figure income shows you how to choose subject matter that works for you, handle technical issues, and evaluate your blog's success so that you can use your blog to generate income indirectly.
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Book Description
Editorial Reviews
Review
"Both authors are successful and profitable probloggers and here they reveal at last some of their secrets." (The Bookseller, Friday 14th March 2008)
From the Back Cover
Blogging for dollars — Do you have what it takes?
Here's the place to find out. Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, learn from two professional bloggers how to turn your passion for blogging into extra revenue or possibly a rewarding career. This is not a get-rich-quick book, but rather a practical guide to creating and marketing a blog with the potential for generating a six-figure income.
Learn to:
Choose subject matter that works for you
Handle technical issues
Examine different ways your blog can earn income
Evaluate your blog's success
Keep content fresh and interesting
Use your blog to generate income indirectly
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Customer Reviews
Most Helpful Customer Reviews
221 of 225 people found the following review helpful
5.0 out of 5 stars
Blogging for bucks is just another small business. Think it, plan it, do it, and benefit from it.
May 20, 2008
Format:Paperback
I loved this book. It is the first one I have read that actually explains how blogging can be used to make money directly. Most books I have read, and what I have experienced, indicate that blogging is not something to be done to make money directly.
In this book the author explains that there are direct ways to make money from one's blog, and there are indirect ways.
Direct Monetization:
>>Advertising
>>Sponsorships
>>Affiliate commissions
>>Paid reviews
Indirect Monetization:
>>Freelance writing contracts
>>Book deals
>>Speaking engagements
>>Consulting opportunities
>>Service contracts
>>Sell your own products
After reading this book I am still a believer that blogs are not something to consider if you want to make money from them directly. However, it can be done! But probably not the way you would think. It's not done by creating a blog, i.e., one blog and making it popular online. It's done by creating many blogs. Creating an empire of blogs and getting well connected in the blogoshere does it. Writing on any topic that can generate advertisers, sponsorships, affiliate commissions, and paid reviews does it. One blog won't do it. Two blogs won't do it. But a lot of blogs creating little streams of income will do it.
The authors provide us with some lessons they have learned about blogging:
1. Blogging for income takes time
2. Take it one step at a time
3. It takes hard work and discipline
4. Follow your dreams
Does this sound familiar? It should if you regularly read books for entrepreneurs. Blogging for bucks is just another small business. Instead of writing content for an arsenal of magazines, you are writing an arsenal of content for various blogs. Instead of selling paper copies of writings, you are selling through Web 2.0. And you are using Web 2.0 strategies and tactics to make your blogs profitable.
If you have an interest in blogs, and you want two books on the subject that discuss blogs from completely different perspectives, then read this book and read "Blog Schmog" (ISBN: 078521576X). Both books are well written, organized, and sound. If you read both of these books, then you should have a pretty good idea of what blogs are all about, what you can do with them, and what you cannot do with them. 5 stars!
In this book the author explains that there are direct ways to make money from one's blog, and there are indirect ways.
Direct Monetization:
>>Advertising
>>Sponsorships
>>Affiliate commissions
>>Paid reviews
Indirect Monetization:
>>Freelance writing contracts
>>Book deals
>>Speaking engagements
>>Consulting opportunities
>>Service contracts
>>Sell your own products
After reading this book I am still a believer that blogs are not something to consider if you want to make money from them directly. However, it can be done! But probably not the way you would think. It's not done by creating a blog, i.e., one blog and making it popular online. It's done by creating many blogs. Creating an empire of blogs and getting well connected in the blogoshere does it. Writing on any topic that can generate advertisers, sponsorships, affiliate commissions, and paid reviews does it. One blog won't do it. Two blogs won't do it. But a lot of blogs creating little streams of income will do it.
The authors provide us with some lessons they have learned about blogging:
1. Blogging for income takes time
2. Take it one step at a time
3. It takes hard work and discipline
4. Follow your dreams
Does this sound familiar? It should if you regularly read books for entrepreneurs. Blogging for bucks is just another small business. Instead of writing content for an arsenal of magazines, you are writing an arsenal of content for various blogs. Instead of selling paper copies of writings, you are selling through Web 2.0. And you are using Web 2.0 strategies and tactics to make your blogs profitable.
If you have an interest in blogs, and you want two books on the subject that discuss blogs from completely different perspectives, then read this book and read "Blog Schmog" (ISBN: 078521576X). Both books are well written, organized, and sound. If you read both of these books, then you should have a pretty good idea of what blogs are all about, what you can do with them, and what you cannot do with them. 5 stars!
215 of 220 people found the following review helpful
Format:Paperback
This is the 12th book I've read on blogging. The books I've read have run the gamut from marketing brochures clothed in the covers of a book to real sources of valued information. This book is clearly in the latter category and I would place it in the top one or two positions as my favorite so far.
I appreciated the author's very quick overvew of "what is a blog". Blogs are very easy to understand and the authors who have gone on for 20+ pages just describing a blog have obviously just been shooting for page count. This author gets into the real meat of the topic very quickly. The brief overvier of professional blogging as opposed to just blogging in chapter 1 was also helpful.
From the first chapter on, it's all about getting your game on. You have to realize that blogging your way to a six-figure income does not happen overnight just like building an email list (in a valid way) that has hundreds of thousands of opt-in emails doesn't happen overnight. This book holds your hand along this prolonged journey.
I appreciated the author's very quick overvew of "what is a blog". Blogs are very easy to understand and the authors who have gone on for 20+ pages just describing a blog have obviously just been shooting for page count. This author gets into the real meat of the topic very quickly. The brief overvier of professional blogging as opposed to just blogging in chapter 1 was also helpful.
From the first chapter on, it's all about getting your game on. You have to realize that blogging your way to a six-figure income does not happen overnight just like building an email list (in a valid way) that has hundreds of thousands of opt-in emails doesn't happen overnight. This book holds your hand along this prolonged journey.
76 of 78 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
A great book and I was already a big fan of Darren Rowse and his blog. He is a very successful pro blogger, a fine example to follow and learn from and having the 2 perspectives - different backgrounds, both end up at pro blogging and both very successful - is very effective. The book is easy to follow, written for anyone who even hasn't the basics of technology down, and has a reasonably good flow. I just wish it covered the tricks of the trade in much more depth, with examples, case studies, personal experience, and tips that you do not find anywhere else. It was a bit general for me. I am still glad I read it.
Most Recent Customer Reviews
5.0 out of 5 stars
Excellent Resource from two Pro Bloggers
The authors of this book don't tell you have to get rich quick blogging. Instead they tell (with complete honesty) exactly how long and how much effort's required to build a blog... Read more
Published 7 months ago by R. Scott Luper
5.0 out of 5 stars
If You Blog To Make Money, You'll Love This Book!
If you are blogging to make money and haven't read this book, you are in for a treat! Co-authors Darren Rowse and Chris Garrett lay out all of the details that the aspiring blogger... Read more
Published 7 months ago by Mark Harmon
4.0 out of 5 stars
A harbinger for the future of business
The book is well written and encompassing. But it does not do this in a way that is overly engrossing or that goes on without explanations. Read more
Published 21 months ago by Matthew Dovell
4.0 out of 5 stars
Good Basic Guide For Beginners Who Want to Blog
Problogger gives clear, simple instructions on how to set up a blog for someone like me, who is considering whether to go ahead and join the blog revolution. Read more
Published 23 months ago by goldenrulecomics
5.0 out of 5 stars
Great For Beginners
I use this book to train my team. It's practical and very helpful and covers most of the important stuff.
Published on April 14, 2011 by Nicholas Mathew McGill
5.0 out of 5 stars
Very good and helpful book.
Lots of people have blogs, but many people don't know how to monetize them. This is a great resource for getting to know the ins and outs of blogging to make actual money.
Published on December 16, 2010 by D. Wells
2.0 out of 5 stars
Dissapointed
After reading the book I was very dissapointed. I've been following Darren and his blog Problogger for years now and I thought I could find something different or special in this... Read more
Published on October 9, 2010 by Felipe Cerda Barra
4.0 out of 5 stars
A must buy for Bloggers
This book should be purchased by all Bloggers. My goal is not to make money but provide a blog with content and purpose. Read more
Published on June 26, 2010 by avgrunningjoe
4.0 out of 5 stars
Overall good book filled with good advice
I was slightly annoyed to realize that I had purchased this first edition book (new) about ONE WEEK before the release of the second edition. Read more
Published on May 9, 2010 by Mrs. Wilson
4.0 out of 5 stars
Worth reading and putting into practice
The subtitle intrigued me: "Secrets for Blogging Your Way to a Six-Figure Income." I would be happy with less than $100,000 minimum per year from blogging. Read more
Published on April 12, 2010 by jdw
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