Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your email address or mobile phone number.
Product Development Performance: Strategy, Organization, and Management in the World Auto Industry Hardcover – February 1, 1991
See the Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.
Customers Who Bought This Item Also Bought
Discover books for all types of engineers, auto enthusiasts, and much more. Learn more
More About the Author
Top Customer Reviews
This is one of the first and best books on concurrent engineering (cross functional development) and it sets a very high standard. It is well written and persuasive. While some diagrams are overly ambitious - one has 59 arrows and 14 explanatory captions - it rarely gets bogged down in jargon or long proofs. Upon re-reading it, it does not at all appear out-dated; indeed, their prescriptions appears to have been learned and integrated into many American industries, from autos to computer networks.