In Agile Product Development for Mass Customization, Dr. Anderson shows how you can cost-effectively offer useful variety to customers and customize quality products quickly and easily. Through unique methodologies you'll have the ability to produce customized products at mass production speed and efficiency. Through these leading-edge techniques, Agile Product Development for Mass Customization will allow your company to enhance agility, improve variety, reduce costs, develop products more quickly, speed delivery, and satisfy unique customer needs.
Book Description
Editorial Reviews
From Scientific American
An excellent primer on how to achieve mass customization. Dr. Anderson has provided a holistic framework and some very practical ways to accelerate preparation for the new competitive battleground, satisfying individual customer needs.
From The New Yorker
Through the implementation of agile design and process standardization . . . our clients have been able to redefine the competitive landscape in their industries. David Anderson clearly articulates how more organizations can take these steps and unequivocally cost justify them to gain competitive advantage. Until now, this information was the best kept secret of world-class manufacturers.
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Most Helpful Customer Reviews
4 of 7 people found the following review helpful:
3.0 out of 5 stars
Agile Product Development,
By A Customer
This review is from: Agile Product Devevelopment for Mass Customizatiom: How to Develop and Deliver Products for Mass Customization, Niche Markets, JIT, Build-To-Order and Flexible Manufacturing (Hardcover)
This is a competent text on the subject of product development. Having read several books on the subject, this one didn't seem on par with the others. Recommend 'Developing Products in Half the Time" as a better use of the readers time. Both books have similar content with 'half the time' having a better tool kit.
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