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Want to create professional quality web video that stands out in a crowded playing field? Gain a complete understanding of the opportunity, limitations, production, and distribution process with this book. Step up from the flip-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other element in your communication program. Follow the RHED Pixel team as they detail every step of the way with engaging illustrations that demonstrate the process from concept to distribution including: *Preproduction planning of concept, scope, budget, and casting *Web-specific techniques for audio, lighting, and videography *Detailed overview of editing and encoding of web video *Effective branding and storytelling aids including b-roll, images and motion graphics *Distribution alternatives including HTML5, Flash, podcasting, RSS, and website hosting *Effective techniques to promote and monetize your video The companion website-www.HyperSyndicate.com-includes planning and production templates, advanced tutorials, and news updates to help you put it all to work for you.
If you're a beginner and you really want to get good at web video, this is the book you need.
This is a great book for those whose passion is video and also for those whose interest in using web video to promote their business, hobby, or other interests.
The book is easy to understand, it contains tons of examples, and also provides advice on what NOT to do.
This book is well suited to individuals wishing to publish videos on the web, either for personal or commercial reasons.Published 21 months ago by Greg F.
As an amateur video editor with several music videos under my belt, I was hoping that this book could "ground" be in some solid principals. Read morePublished on August 25, 2011 by E. D. Garcia
This is a very good how-to guide about video production that is perfect for beginners. The book is easy to understand, it contains tons of examples, and also provides advice on... Read morePublished on July 28, 2011 by Melissa Niksic
If you're a beginner and you really want to get good at web video, this is the book you need. It goes into great detail on everything from planning your video to lighting to audio... Read morePublished on July 28, 2011 by Rebecca Haden
This book review is part of my obligation to Amazon for accepting to be a member of the Vine program, a club of selected customers that provide opinions about "new and pre-released... Read morePublished on July 9, 2011 by Esperanza Reynolds
Web videos are everywhere. From harmless youtube videos to those fantastic web series and viral videos we love. Read morePublished on June 23, 2011 by Paulo Leite
I've read and liked a few books in this Focal books series. Though titled "Professional Video", this book says little more than several other publishers' introductory video books... Read morePublished on June 22, 2011 by Chen Sun
When it comes to technical books dealing with the creative arts such as filmmaking, theater, etc, Focal Press has consistently delivered well-written, lavishly illustrated books... Read morePublished on June 9, 2011 by M. Erb