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Promoting Your Podcast: The Ultimate Guide to Building an Audience of Raving Fans

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Promoting Your Podcast: The Ultimate Guide to Building an Audience of Raving Fans (Paperback)

by Jason Van Orden (Author)
Key Phrases: other podcasts, feed address, podcast title, Headline Animator, Podcast Alley, Gotham Cast (more...)

(9 customer reviews)

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Product Description

Podcasting allows anyone with a computer and an Internet connection the chance to become a DJ or talk show host with a potentially vast audience. But with corporate media giants like Disney, NPR, and CBS muscling into the market, how can Jane and Joe Podcast attract an audience? This essential guide, based on the author’s extensive experience in Internet marketing and podcasting, outlines proven strategies for driving traffic to a podcast website and turning one-time visitors into long-term subscribers. The book covers pertinent topics such as how to get the best results from podcast directories; choosing an eye-catching title; writing an effective description; search engine tips that ensure top-of-the-list visibility; updates and automatic notifications; offline promotion including free advertising and press exposure; and a wealth of effective grassroots marketing techniques, all free or low cost, that keep listeners coming back again and again.

Product Details

Paperback: 150 pages
Publisher: Larstan Publishing (August 8, 2006)
Language: English
ISBN-10: 0977689557
ISBN-13: 978-0977689552
Product Dimensions: 8.4 x 5.5 x 0.4 inches
Shipping Weight: 8 ounces (View shipping rates and policies)

Average Customer Review:

(9 customer reviews)

Amazon.com Sales Rank: #311,698 in Books (See Bestsellers in Books)
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