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Psych Yourself Rich: Get the Mindset and Discipline You Need to Build Your Financial Life Hardcover – September 6, 2010

3.9 out of 5 stars 38 customer reviews

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Editorial Reviews

From the Back Cover

“ In this marvelous ‘journey within,’ and with elegance, wit, and concrete specificity, Farnoosh Torabi helps individuals focus on the psychological and behavioral elements that are critical to financial and investment success.”

--David M. Darst, CFA, Chief Investment Strategist, Morgan Stanley Smith Barney and author of The Little Book That Saves Your Assets and The Art of Asset Allocation


“Farnoosh really gets it. Her insights are amazingly practical, thoughtful, and sophisticated; a very rare combination when it comes to personal finance experts. Psych Yourself Rich achieves a lofty goal: explaining a complex problem within practical everyday terms--without pulling any punches. Her advice is always actionable, and her deep commitment to really helping young people through tough financial problems comes across loud and clear. I would love to see more experts follow Farnoosh’s lead.”

--Ian Cohen, CEO and President, Credit.com


“As the crisis shifts from the fi nancial to economic to social sphere, empowerment and awareness are the greatest allies of the individual investor. Farnoosh paints an enlightened path on our journey to better tomorrows.”

--Todd Harrison, Founder and CEO, Minyanville Media, Inc.


“Get ready to shift to entrepreneurial thinking and reap the rewards in your career and financial life. Farnoosh Torabi prepares you for the changing landscape of work and gives you a blueprint for success.”

--Fabio Rosati, CEO, Elance.com


In Psych Yourself Rich, TV’s newest personal finance star shows how to develop the mindset, discipline, and habits to grow wealth and achieve your goals on your own terms--without fear, anxiety, misery, or too much sacrifice. Farnoosh Torabi combines the latest approaches in behavioral psychology with a disciplined attitude to help you psych yourself

into a place of financial well being. You’ll learn how to build a healthy view of money, investing, wealth, and aspirations...get beyond “lend-and-spend” to a deeper, more holistic view of money...discover why “he who dies with the most stuff” doesn’t win.


Then, you’ll map out a personal plan based on what you really care about in life--and learn how to get in gear, move forward, and transform your plans and dreams into reality.

    Overcome the behaviors that keep you from achieving your fi nancial, personal, and professional goals
    Shift the power balance in all your financial transactions
    Make more sensible decisions about what to buy and how to invest
    Learn what it takes to succeed on your own terms, make the commitment, and do it

About the Author

Farnoosh Torabi is one of the nation's newest and most fascinating personal finance experts. The New York Times calls her advice "perfectly practical."


A nationally recognized author, her first book, You're So Money: Live Rich Even When You're Not, is an acclaimed tell-all for young adults searching for financial independence. Farnoosh's work has been featured in MoneyEntrepreneur, GlamourMarie Claire, and many other national magazines. She is the money coach for Credit.com, financial expert for LearnVest.com, and contributor at MoneyWatch.com.


Recently Farnoosh starred in Bank of Mom & Dad, a reality series on SOAPnet, where she coached young women struggling with debt. Farnoosh has made numerous appearances on such national programs as The Today Show, Good Morning AmericaLarry King, and The View. She was formerly the senior financial correspondent and host of Wall Street Confidential with Jim Cramer for TheStreet.com TV. 


Learn more about Farnoosh and her advice at PsychYourselfRich.com.



Product Details

  • Hardcover: 224 pages
  • Publisher: FT Press; 1 edition (September 6, 2010)
  • Language: English
  • ISBN-10: 0137079273
  • ISBN-13: 978-0137079278
  • Product Dimensions: 6.4 x 0.8 x 9.2 inches
  • Shipping Weight: 15.2 ounces
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (38 customer reviews)
  • Amazon Best Sellers Rank: #1,242,890 in Books (See Top 100 in Books)

More About the Author

Farnoosh Torabi is a personal finance expert, speaker and TV personality. Her work and advice has been featured in The New York Times, The Wall Street Journal, Entrepreneur, Time and Money magazines. Her television credits include The Today Show, ABC, CNN, Live! With Kelly and Michael, Dr.Oz and The View, among others. She hosted the Webby-nominated show Financially Fit on Yahoo!, the #1 personal finance series on the web.

Her books include You're So Money, Psych Yourself Rich and When She Makes More.

Learn more about Farnoosh at www.Farnoosh.tv.

Customer Reviews

Top Customer Reviews

Format: Hardcover Vine Customer Review of Free Product ( What's this? )
This book contains sound financial advice that will help even the most financially clueless reader start down the path to riches. I have studied personal finance since 2002, and I consider myself a very frugal and informed person, and my review reflects this perspective. Let me begin with my positive impressions:

- Torabi's advice is solid, even though a lot of it is "commonsense." Unfortunately, in America today, saving money, identifying goals, setting and sticking to deadlines, spending within one's means, etc, have been replaced by the behaviors that led to the credit and housing bubbles. This shows that there is a wide-open market for "commonsense" wisdom. This book would be a helpful handbook for all students, and those entering the "real world" for the first time.

- Torabi has done her homework, and includes research, statistics, and other hard data that make her presentation stronger.

- The book is interesting. She loads the text with stories of herself and others. I was genuinely interested in reading what came next.

- Torabi explores psychological aspects of money and finance. Our spending or saving is a function of our personalities and past. Certain exercises in the book helped me see why I view money and finance the way I do. Chapter four was particularly helpful, and caused me to reevaluate my views on money and success. Looking back to my childhood, I heard the word "financial crisis" far more than I ever heard anything about investing. My relationship with money has not been very positive, and I plan to change the relationship!

- The last chapters, within the "Raising the Bar" section, were the most helpful to me, which makes sense given the knowledge of finance I already have.
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Format: Hardcover Vine Customer Review of Free Product ( What's this? )
With a title like "Psych Yourself Rich", you'd expect some really innovative and creative ideas and exercises about how you think about money. From the title I expected this book to talk about mental and emotional views of money and how we can change how we relate to finances. Sadly that was not the case and the title was a bit misleading. There is nothing about \mind, and all about matter (like one reviewer noticed).

It's a fine, solid book about finances but its not innovative at all. This book isn't any different than most other books about managing your money on the market. Its the same old, same old. It does read easier than alot of dry financial books, and the author does pepper it with some personal anedoctes along the way. Its a good book if you are young and need to learn basic finance help. For most readers, this has already been learned and is common sense.

The author is young and I think this is geared towards a younger audience who over indulge. If you are looking for something about changing your mental/psychological relationship with money this isn't the book for you.
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Format: Hardcover Vine Customer Review of Free Product ( What's this? )
I have proudly been a stay at home Mom for the past 9 years. It was a decision that both my husband and I both made together and although it was certainly tight at times, we managed it and I am so thankful that I have had an opportunity to do it.

We didn't have hoards of money growing up and I certainly didn't in my 20s when I met my husband and I am ashamed to say though that I've never been great at managing money long term so we've been 'one of those' households that my husband has managed our finances. He's great at it, I'm not so the job has always been his. Getting caught up with busy kids, it was easy to lost in the day to day and justifying putting off REALLY learning about money so I did. Some might say, how hard is it? Live within your budget and save your extra money. Now that our youngest has started Kindergarten, we now have a dual income household. Now what? I've decided that it's time that I REALLY learn about money and how to HELP manage, contribute and build our nest egg for our family.

This was the perfect book for me to review since I consider myself a beginner with long term finances. Some of it doesn't apply to me...it has a feel to the younger crowd at times (early 20s) but not so much where I couldn't benefit from learning. It's simple, easy to read, understand and to start to implement. IDEALLY I think it's great for parents to read then to encourage their college bound / 18, 19, early - mid 20s kids could read.
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Format: Hardcover Vine Customer Review of Free Product ( What's this? )
This book skims the surface of the current commentary and information on personal finances available online, in books and through talk shows. While the ideas are useful, they are not new. For someone fairly in control of their finances, there are probably better books out there on how to invest and save your money. For those that are in a financial mess or not well versed in personal finance, this book is for you. But beware the title, there is no secret ingredient in here to make you rich. Rather, it teaches the reader to be financially responsible, and for many potential readers, this is already common sense.

One last note on this book, the page numbering in this book is not contiguous, which drove me crazy, but maybe it was because I didn't have the final version.
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