Psycho Cybernetics [Hardcover]

Bobbe Sommer (Author), Maxwell Maltz Foundation (Author)

Book Description

Publication Date: January 1999

Sommer brings Maxwell Maltz's revolutionary work into the 21st century. Provides practical exercises for self-image enhancement and applies Maltz's techniques to women's issues, addicitons, stress, and the need to constantly learn new skills.

--This text refers to an out of print or unavailable edition of this title.

Editorial Reviews

From Publishers Weekly

Lecturer and Maxwell Maltz-disciple Sommer ( Not Another Diet Book ), writing with freelancer Falstein, here updates and expands the 1960 Maltz classic, Psycho-Cybernetics. Rather than relying on the Freudian approach of yielding control to the subconscious or on "will power" to change behavior, Psycho-Cybernetics (a computer term referring to the mental "steering system" that guides our attitudes, behavior and self-image) directs the intuitive and nonverbal right brain to "reprogram" the logical and verbal left brain through a six-step program that relies heavily on visualizations and affirmations. The steps are: programming your "success mechanism," imagining success, shedding false beliefs, learning to relax, using "drug-free tranquilizers" and setting goals. Through anecdotes, the authors show how people have improved their self-images and have realized their goals using Maltz's program. Self-quizzes are included. Thoughtful and practical, this is an important addition to the self-help field. 100,000 first printing; major ad/promo; first serial to Cosmopolitan; Newbridge Book Club main selection; author tour.
Copyright 1993 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

Product Details

• Hardcover: 382 pages
• Publisher: Fine Communications; Revised edition (January 1999)
• Language: English
• ISBN-10: 156731306X
• ISBN-13: 978-1567313062
• Product Dimensions: 8.3 x 5.5 x 1.4 inches
• Shipping Weight: 1.2 pounds
• Average Customer Review: 3.3 out of 5 stars  See all reviews (25 customer reviews)
• Amazon Best Sellers Rank: #2,443,104 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

24 of 25 people found the following review helpful:

5.0 out of 5 stars A Revelation for Underperformers & Procastinators, December 28, 1999

By 

C. M. Cotton "Chris Cotton" (Europe and USA) - See all my reviews
(REAL NAME)   

This review is from: Psycho Cybernetics 2000 (Paperback)

I have not read the original book by Maxwell Maltz yet, but after reading this book I will.

I was a newcomer to the conceptual ideas contained in this book. In the UK no-one seemed to know Maltz or his theory.

The ideas and the way this book was written are conducive to a clear understanding and application of Maltz's theory. As a newcomer I can recomend this book on it's own merits. It is clearly written, the theory is clearly laid out and in simple terms.

The theory itself is breathtakingly simple, but the repercussions on areas such as goal setting and goal attainment are INCREDIBLE. I had always grown up to understand that it is Willpower that will conquer all, and goal success can only be attained by using willpower. Everytime I tried to use willpower I seemed to fail. This theory explains why failure will occur, and what to do about it, and how to set goals and achieve them.

If you are a failed goal setter, who habitually prefers procrastination than action, this book and application of the theory, will change your life.

Application of the theory contained in the book will have a profound affect on your life.

Highly Recomended

31 of 34 people found the following review helpful:

1.0 out of 5 stars The origional is wonderful, 2000 is not!!!, November 2, 2002

By A Customer

This review is from: Psycho Cybernetics 2000 (Paperback)

I read the origional book by Maltz 15 years ago and it really helped to change my life. I'm always picking up self help books because I believe if you get at least one new idea from it,then it is worth it. Well I can't really say that I got much from this book, nothing actually.
I picked it up mainly because I wanted to see how Dr. Maltz's ideas are viewed with the advancements in the field of psycology. I saw that it mentioned something about the right and left hemispheres of the brain which was something that the original did not touch on.
This version by Bobbe Sommer is long and drawn out, just filled with story after story after story, that really never address anything. A book just needs to tell a person the technics, don't give a thousand case studies. Sure the origional version gives a few examples, be they had a point to them.
The author claims that this book speaks in a language that people can understand today and not in the "outdated language" of the origional. All she does is use a few references that have happened since the origional and mention a few modern appliances that weren't around back then.
If you want something that will make a difference, buy the origional Psyco-Cybernetics by Maxwell Maltz. The ideas were true then and they are true now. If some of the expressions seem outdated, you know how to update it in you own mind. The truth of the book still stands strong today. I'm pulling my old copy off of shelf and reading it again.

22 of 25 people found the following review helpful:

2.0 out of 5 stars Psycho-Cybernetics 2000, May 18, 2000

By A Customer

This review is from: Psycho-Cybernetics 2000 (Audio Cassette)

I read the original Psycho-Cybernetics by Maxwell Maltz in the early 70's. I read it again last month and then read Bobbe Sommer's version. I think the original is better. Maltz keeps it simple and focuses on the subconscious as the primary goal seeking mechanism. I thought Sommer's book diluted the message with cross messages from other self help techniques. Maltz's method works great. It's simple and effective. It's not a self help book, it's a book about reprogramming yourself. Sommer seems to turn the science into a self affirmation exercise.