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Psychology of Investing (3rd Edition) [Paperback]

John R. Nofsinger
3.9 out of 5 stars  See all reviews (14 customer reviews)


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Psychology of Investing (5th Edition) (Pearson Series in Finance) Psychology of Investing (5th Edition) (Pearson Series in Finance) 5.0 out of 5 stars (1)
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Book Description

July 21, 2007 0132302349 978-0132302340 3
This book is the first of its kind to delve into the fascinating and important subject of the psychology affecting investments. Its unique coverage describes how investors actually behave, the reasons and causes of that behavior, why the behavior hurts their wealth, and what they can do about it. Chapter topics include overconfidence, fear of regret and seeking pride, considering the past, mental accounting, forming portfolios, representativeness and familiarity, social interaction and investing, mood and investing, and self control and decision making. anyone who wants to invest (either professionally or personally), as well as portfolio managers, fund managers, pension managers, financial advisers, brokers, financial planners, traders, financial analysts, and CPAs.


Editorial Reviews

From the Back Cover

Traditional finance has focused on developing the tools that investors use to optimize expected return and risk. Understanding the motivations behind this behavior is extremely important when applying these financial tools.

This is the only textbook that describes (1) how investors actually behave, (2) the reasons and causes of that behavior, (3) why the behavior hurts their wealth, and (4) what they can do about it. New coverage includes:

  • Behavioral finance is a rapidly expanding field. As such, new evidence of investor behavior has been added to every chapter.
  • A new chapter describes how mood and feelings influence investor decisions.
  • End-of-chapter questions are now included. These questions focus on the core concepts of each chapter.
--This text refers to an out of print or unavailable edition of this title.

Excerpt. © Reprinted by permission. All rights reserved.

An old Wall Street adage states that two factors move the market: fear and greed. Although true, this characterization is far too simplistic. The human mind is very sophisticated, and human emotions are very complex. The emotions of fear and greed just don't adequately describe the psychology that affects people. This book is one of the first texts to delve into this fascinating and important subject.

Few other texts provide this information because traditional finance has focused on developing the tools that investors use to optimize expected return and risk. This endeavor has been fruitful, yielding tools such as asset pricing models, portfolio theories, and option pricing. Although investors should use these tools in their investment decision making, they typically do not. We tend not to use these tools because psychology affects our decisions more than financial theory does.

Unfortunately, your psychological biases inhibit your ability to make good investment decisions. By learning about your psychological biases, you can overcome them and increase your wealth. You will notice that most of the chapters are structured in a similar way. I first describe the psychological bias and illustrate it with everyday behavior (such as driving a car). The effect of the bias on investment decisions is then described. Lastly, I use academic studies to show that investors really do have the problem.

This material does not replace the investment texts of traditional finance. Understanding psychological biases complements the traditional finance tools. Indeed, after reading this book you should be convinced that traditional tools are valuable.
--This text refers to an out of print or unavailable edition of this title.


Product Details

  • Paperback: 128 pages
  • Publisher: Prentice Hall; 3 edition (July 21, 2007)
  • Language: English
  • ISBN-10: 0132302349
  • ISBN-13: 978-0132302340
  • Product Dimensions: 6 x 0.3 x 8.9 inches
  • Shipping Weight: 5.6 ounces
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (14 customer reviews)
  • Amazon Best Sellers Rank: #122,634 in Books (See Top 100 in Books)

More About the Author

John Nofsinger is a Professor of Finance and the Nihoul Faculty Fellow in Finance at Washington State University. He is one of the world's leading experts in behavioral finance and is a frequent speaker on this topic at investment management conferences, universities, and academic conferences. He has often been quoted or appeared in the financial media, including The Wall Street Journal, Financial Times, Fortune, Business Week, Smart Money, Money Magazine, Washington Post, Bloomberg, Nightly Business Report (NBR), and CNBC, and other media from The Dolans to TheStreet.com.

He has authored/coauthored eight trade books, textbooks, and scholarly books that have been translated into seven different languages. John is also a highly successful scholar. He has published more than 30 articles in prestigious scholarly journals (like the Journal of Finance and Journal of Business) and practitioner journals (like the Financial Analysts Journal and Journal of Wealth Management). He has also conducted research for groups such as private investment firms, the New York Stock Exchange, the CFA Institute, and policy think-tanks. His academic research activities have won many awards.

Customer Reviews

3.9 out of 5 stars
(14)
3.9 out of 5 stars
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Most Helpful Customer Reviews
31 of 35 people found the following review helpful
5.0 out of 5 stars Great Book January 23, 2003
By A Customer
Format:Paperback
Most of the typical psychology of trading books just regurgitate the same 'ol same 'ol. This one hits all the bases with examples to back them up - and no fluff. I really appreciated how everything was condensed and to the point without having to read a lengthy discourse on each topic. That made it easy to digest the material and left me with a lot to think about. This was the best book I've read in it's class. Well worth reading.
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14 of 15 people found the following review helpful
By Anita
Format:Paperback
This book contains a good summary of the different ways in which what we think affects investing decisions we make. I liked the fact that the book is short and to the point and does not use psychological jargon. I found it quite insightful and could identify with several of the traits and thought processes the book describes, I would recommend it to anyone who makes their own investment decisions
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13 of 15 people found the following review helpful
Format:Paperback
I really liked this book. Nofsinger makes a clear and concise case against the existence of a rational investing "homo economicus", a key assumption of modern portfolio theory. The book is well footnoted and a good place to start learning the underlying tenants of behavioral finance.
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Most Recent Customer Reviews
4.0 out of 5 stars Captures the basics
Fairly easy read and has all the fundamentals on Market Psychology and common investing mistakes. I would recommend this for individual investors
Published 20 days ago by Robert Bintu
4.0 out of 5 stars Easy access to key concepts
The author povides an overview of fundamental concepts in an understandable manner. Inspires further study of common pitfalls in investing.
Published 1 month ago by JB
1.0 out of 5 stars "Clearly" a bad book giving bad advice
Allow me to quote from this book: "When 2,994 new business owners were asked about their chances of success, they thought they had a 70 percent chance of success, but only 39... Read more
Published 7 months ago by Stressed College Student
5.0 out of 5 stars Nice Easy Read
This book is one for all who need to understand the psychology of why we make the choices we do. This book is a very light read and excellent insight into why we make some of the... Read more
Published 16 months ago by W. Beetler
4.0 out of 5 stars Good overview
It's a quick and easy read, getting to the point and keeping from using excessive prose to get the information across. Read more
Published 23 months ago by Cordial Savage
5.0 out of 5 stars A must have for Professionals and Investors!
Mr. Nofsinger starts his book by pointing out: "...the field of finance has evolved based on the following two assumptions.

* People make rational decisions. Read more
Published on December 20, 2010 by JMK
4.0 out of 5 stars Good overview of the literature of the field
Nofsinger is a good although not exhaustive overview of the literature on behavioral finance. Used at universities but easy and fun to read. Recommended.
Published on March 10, 2007 by S. van Ginkel
5.0 out of 5 stars Simple and best book about behavior finance
I purchased this book for my Behavioral Finance class and I have recommended this book to other investors and they loved it so much they bought their own book.
Published on January 12, 2007 by K. Lam
3.0 out of 5 stars Sometime psychologists confuse logic with emotions
The book is worth reading and studying for any serious investor. However, the researchers cited assume causality too much. Read more
Published on July 3, 2006 by R. M. Brown
4.0 out of 5 stars Simple, straightforward, but good points
Kind of a basic look at behavioral finance. Easy too read, not very long (approx. 110 pgs). Overall a good introduction to the tendenecies people have when investing.
Published on July 25, 2005 by Big Wave
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