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Public Opinion Paperback – November 14, 2013


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Editorial Reviews

About the Author

Walter Lippmann (1889 1974) was an American intellectual who was a writer, reporter, and political commentator, who twice was awarded, in 1958 and 1962, a Pulitzer Prize for his syndicated newspaper column, Today and Tomorrow .
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Product Details

  • Paperback: 232 pages
  • Publisher: CreateSpace Independent Publishing Platform (November 14, 2013)
  • Language: English
  • ISBN-10: 1463718039
  • ISBN-13: 978-1463718039
  • Product Dimensions: 8 x 0.5 x 10 inches
  • Shipping Weight: 1.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #1,722,493 in Books (See Top 100 in Books)

Customer Reviews

DO NOT BUY from this publisher.
Ambessit
This book became important because it offered individuals a view into the power that one could gain by manipulating public opinion.
Dr. Who, What, Where?
His analysis of the processes of decision-making are not just astute, but very helpful in stimulating self-analysis.
carolyn Fox

Most Helpful Customer Reviews

4 of 4 people found the following review helpful By Abhilash Nambiar on July 19, 2014
Format: Kindle Edition
I think Walter Lippmann can be rightly called the father of modern American Journalism. It is remarkable to think that when most of the world's press was still not free, Mr. Lippmann's concern was how facts where distorted by the news media of the free world. What is even more remarkable is how much his concerns are current. The proliferation of internet media was not done anything to mitigate his concerns. If anything it has amplified it. Because once again these distortions are not at its root the actions stemming from some sinister plots, they are the results of biases and weaknesses that ordinary people living in free communities share. You need a free and enlightened citizenry before you can have a free and truthful media. Once you read this book your world will never be the same again. Like Christopher Hitchens you too will start to read popular media to find what other people think the news is.
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3 of 3 people found the following review helpful By joe on May 10, 2013
Format: Kindle Edition Verified Purchase
I gave this book a high rating because I think it did a great job in helping me to understand some of the nuances of public awareness. I think the author gave sufficient examples of group consensus which contributed to my appreciation of the subject. A drawback of the book is that a few concepts seemed a little far reaching and hard to grasp due to the lack of time one has to analyze the matter. I would recommend this book to those who are interested in studying the dynamics of group thinking. I also think it would be an interesting read for those in the field of marketing.
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Format: Kindle Edition Verified Purchase
this book represents part of the blueprint used to deceive and manipulate the American public to this day. A must read!!
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1 of 1 people found the following review helpful By Dr. Who, What, Where? VINE VOICE on October 26, 2011
Format: Paperback
Lippman was the first one to state what public opinion was, and why it mattered. He did this in the years between World Wars 1 and 2. This book became important because it offered individuals a view into the power that one could gain by manipulating public opinion. It would only be until after the end of WW2 that we would see how correct Lippman was. HIs view has been added to, and modified over the years, so that today this work seems out of touch and simplistic. However, we must not loose sight of who gave shape to the field and why it matters to understand the topic. We should not loose sight of that contribution.
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1 of 1 people found the following review helpful By Aaron Delwiche on October 29, 2014
Format: Kindle Edition Verified Purchase
The philosopher John Dewey once referred to this book as "perhaps the most effective indictment of democracy as currently conceived ever penned." Like Dewey, I believe that imperfect democracy is preferable to rule by a technocratic elite. Nevertheless, Lippmann makes a powerful case for his position. This book does what works of political philosophy are supposed to do: it challenges and upsets the reader while refusing to offer any easy answers.
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1 of 1 people found the following review helpful By alvaromont on September 26, 2014
Format: Paperback Verified Purchase
Very bad copy of the original book........No index, no publisher information, small letters, page numbers are not the same of the original.....Impossible to use as a reference................Deception.......
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Format: Paperback
To me this book is a corner stone in understanding what has shaped our political & social life not only in America but in most of the world. A trip of discovery on how many people view the world. Also explains the world of Fox News & MSNBC. Sad times. Everyone not living in a cave should read this book. Be careful, you will find complex,compound thoughts. Expect long twisting ideas that lead to understanding. NOT short sound bits for a bumper sticker.
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Great book! Deserves five stars! But this edition is a crappy, lazy reprint. The footnotes are stuck into the main body of the text inside brackets, tables are screwed up, weird punctuation, etc. Nobody proofread anything. And the typeface selected really distracts from the process of reading. Definitely buy this book, just buy a different reprint!
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