Public Relations for School Library: 500 Ways to Influence People and Win Friends for Your School Library Media Center [Paperback]

Helen Flowers (Author)

Book Description

Publication Date: May 1, 1998 | ISBN-10: 1555703208 | ISBN-13: 978-1555703202

Successful public relations efforts require smart targeting. This book gives you more than 500 ideas targeted to your key stakeholders, including students, faculty, building administrators, school support staff, district administrators, school board members, parents, community, and legislators.

Editorial Reviews

From School Library Journal

As a former school librarian, Flowers knows all too well that media centers often find themselves far down on the list of priorities within a school system or community. This well-organized guide offers plenty of ideas and plans for action that should help remedy that situation. The author suggests that librarians cast a wide net in promoting their collections and facilities. Students, the most important catch of all, must be made aware of what the library has to offer; that it's not an "uncool" place to visit; and most of all, that it can be fun and useful. Flowers then moves on to strategies designed to gain the support of teachers and administrators, and, finally, of the community at large, including school-board members and legislators. Examples of flyers and memos are provided. Media specialists who need some help in creating an identity for their centers will certainly benefit from this thought-provoking book. Other library professionals might also find it useful if only for the myriad ideas intended to boost recognition of their institutions.
Carol Fazioli, The Brearley School, New York City, NY
Copyright 1999 Reed Business Information, Inc.

From Booklist

Arguing persuasively that public relations should be part of everything school library media specialists (SMLS) do, Flowers provides the strategies needed to accomplish the goal. Following an introduction that offers advice on setting priorities, creating a plan, and measuring results, she presents a wealth of practical advice and doable PR ideas. Her final two chapters cover the preparation of reports, fliers, and handouts, and discuss delivering speeches and dealing with the media. Samples of helpful forms, fliers, and more appear throughout the text and are listed at the front of the book. The handbook concludes with references, sources of clip art and promotional materials, and further readings. A detailed table of contents enables readers to quickly locate specific topics. With an appealing format and written in a jargon-free, down-to-earth style laced with humor, this well-organized book will be an indispensable addition to SLMS professional books collections. Susan Rosenzweig

See all Editorial Reviews

Product Details

• Paperback: 158 pages
• Publisher: Neal-Schuman Publishers (May 1, 1998)
• Language: English
• ISBN-10: 1555703208
• ISBN-13: 978-1555703202
• Product Dimensions: 10.9 x 8.4 x 0.5 inches
• Shipping Weight: 1.2 pounds (View shipping rates and policies)
• Amazon Best Sellers Rank: #821,086 in Books (See Top 100 in Books)

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