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1 of 1 people found the following review helpful:
5.0 out of 5 stars Great Info!!
If you have been in this kind of field before you will know that this book is a great help.
Very detailed and well organized.
Published on June 24, 2006 by Jason A. Yarbrough

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9 of 9 people found the following review helpful:
2.0 out of 5 stars Not a winner
Unless you are running your own business and have absolutely no PR experience, this book is not for you. I found it very basic and a bit outdated. No reference to online PR at all -- or even email releases! Save your money.
Published on October 24, 2002 by Kimberly A. Schwalje


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9 of 9 people found the following review helpful:
2.0 out of 5 stars Not a winner, October 24, 2002
This review is from: Publicity & Media Relations Checklists (Paperback)
Unless you are running your own business and have absolutely no PR experience, this book is not for you. I found it very basic and a bit outdated. No reference to online PR at all -- or even email releases! Save your money.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Great Info!!, June 24, 2006
By 
Jason A. Yarbrough "Jay Y." (Gilbert, AZ United States) - See all my reviews
(REAL NAME)   
This review is from: Publicity & Media Relations Checklists (Paperback)
If you have been in this kind of field before you will know that this book is a great help.
Very detailed and well organized.
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2.0 out of 5 stars Not a winner, October 24, 2002
This review is from: Publicity & Media Relations Checklists (Paperback)
Unless you are running your own business and have absolutely no PR experience, this book is not for you. I found it very basic and a bit outdated. No reference to online PR at all -- or even email releases! Save your money.
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1 of 2 people found the following review helpful:
1.0 out of 5 stars Not for beginners, August 3, 2003
By A Customer
This review is from: Publicity & Media Relations Checklists (Paperback)
I did not find this book to be a good choice for the novice. I would recommend this to someone in the sales area of public relations but not the education area. Also, I think the checklists were quite long--too long for someone who is looking more for tips. Other books that exist that are more educational and beneficial to the novice.
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17 of 40 people found the following review helpful:
4.0 out of 5 stars Very Insightful, May 10, 2000
This review is from: Publicity & Media Relations Checklists (Paperback)
This was a new direction that my job demaned I proceed in and I was very nrevous. However, this book was extremely helpful to me with the implementation and completion of various PR tasks. I find it to be a valuable reference that I cannot function without.
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Publicity & Media Relations Checklists
Publicity & Media Relations Checklists by David R. Yale (Paperback - January 11, 1995)
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