Publishing Without Borders [Spiral-bound]

Michael Ross (Author)

Book Description

Publication Date: September 1, 2003

This book provides readers with a clear and concise read map to selling and buying publishing rights around the world. Delineating the "dos and don’ts of attending the numerous international book fairs, it describes how to establish and nurture long-term win/win relationships – while avoiding the common pitfalls along the way.

Whether the topic is working with agents, cross-formatting, multi-formatting, using translation-friendly product designs, or negotiating advances, licensing fees, royalty rates, term limits, or minimum guarantees, this one of-a-kind resource covers it all, in simple, jargon-free language. "Hot tips" for smooth sailing are provided in every chapter, and helpful lists of international book fairs by region and useful web sites conclude this timely title.

"This book is like sitting down with a trusted friend and having him explain the ins and outs of international publishing," writes Dr. Gene Frost jr., CEO of HOSTS Learning. A "must read" for both beginners and veterans with the goal of building new business from existing intellectual property.

Editorial Reviews

Review

"I wish this book had been around when I was starting out"! -- Roberta Bailey, Managing Director, Arcturus School and Library Division

"I'd buy copies for everyone to read--it would save me a lot of time training them." -- Tom de Boor, Founder, Kids Only and Research and Learn Channels, America Online

"Written with superb clarity, this book is a comprehensive and eminently practical guide." -- Bob Osborne, Managing Director, Harcourt Education Worldwide

About the Author

Michael Ross is the Senior Vice President in charge of product development and marketing for Encyclopaedia Britannica. Prior to joining Britannica in 2003, he was the Executive Vice President and Publisher for World Book, Inc., where he headed all worldwide print and electronic publishing, including acquisitions, joint ventures, and licensing arrangements. Earlier in his career he had senior-level positions at NTC Publishing Group and McDougal Littell. He began his publishing career as an editor for Time-Life Books in Tokyo.

From 2002 to 2003 he was president of the board of directors of the Association of Educational Publishers and has served on the AEP board for four years. He is also on the boards of Indraweb, a Web searching company, and SoftPro3, an educational technology company. He is a member of the Chicago Council on Foreign Relations, the Direct Selling Education Foundation, and the Chicago Book Clinic.

He has contributed to several industry publications, including the Experts’ Guide to the K-12 School Market, and has spoken frequently at international conferences on electronic publishing, strategic alliances, and licensing. He is listed in Who’s Who in America, and in October 2002 he was inducted into Printmedia’s Production Executives’ Hall of Fame.

He has a B.A., summa cum laude, from the University of Minnesota, an M.A. from Brandeis Unversity, and a certificate from Stanford University’s Advanced Management College. He is married with three children.

Product Details

• Spiral-bound: 96 pages
• Publisher: Xcellent Marketing (September 1, 2003)
• ISBN-10: 0972892613
• ISBN-13: 978-0972892612
• Product Dimensions: 6.8 x 5 x 0.3 inches
• Shipping Weight: 1.6 ounces
• Average Customer Review: 4.7 out of 5 stars  See all reviews (14 customer reviews)
• Amazon Best Sellers Rank: #3,669,488 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

5.0 out of 5 stars Immensely valuable for any novice or experienced publisher, December 13, 2003

By 

Midwest Book Review (Oregon, WI USA) - See all my reviews

This review is from: Publishing Without Borders (Spiral-bound)

Knowledgeably written by Michael Ross (an international licensing expert and senior vice president in charge of product development and marketing for Encyclopedia Britannica), Publishing Without Borders: Strategies For Successful International Publishing is a concise, practical, easy-to-use, no-nonsense guide to proven and professional strategies for successful global publishing. From legal issues; to keep track of to handling unexpected challenges; to taking advantage of international book fairs, and much, much more, Publishing Without Borders is will prove immensely valuable for any novice (or experienced!) publisher seeking an international marketplace for their titles. If you have a book that you want to sell in Canada, Europe, South America, or anyplace else in the world -- then get yourself a copy of Michael Ross' Publishing Without Borders so that you can "hit the ground running" with your marketing plans, strategies, and policies.

3 of 3 people found the following review helpful:

5.0 out of 5 stars Great Licensing/Rights Primer, November 17, 2003

By 

Dennis DeCock (Evanston, IL United States) - See all my reviews

This review is from: Publishing Without Borders (Spiral-bound)

A quick read and chocked full of great tidbits for those looking for information on the publishing rights business. Michael has distilled many years of experience into a concise, easy-to-read primer that should be helpful to anyone seeking a "how-to" for managing the publishing rights/licensing process.

5 of 6 people found the following review helpful:

1.0 out of 5 stars overpriced pamphlet - I'm disappointed, October 15, 2003

By 

FamilyMan (Lancaster PA) - See all my reviews

This review is from: Publishing Without Borders (Spiral-bound)

A slim 4x5 paperback with large print and wide margins, there is little here beyond a typical magazine article.
Tom Woll's Publishing for Profit is a far better value and more comprehensive.Or check out the free online offerings from the Publisher's Marketing Association. Having been to the London and Frankfurt Book Fairs as a newbie, this book might have helped reduce my last minute butterflies, but comprehensive it is not. And charging $25 for what anyone else would consider a $6-8 paperback is audacious at best.