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  • Pureology Pure Volume Shampoo for Unisex, 8.5 Ounce
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Pureology Pure Volume Shampoo for Unisex, 8.5 Ounce


Price: $21.76 & FREE Shipping on orders over $35. Details
In Stock.
Ships from and sold by Amazon.com. Gift-wrap available.
  • Pure Volume Shampoo was launched by the design house of Pureology
  • It is recommended for casual wear.
  • Pure volume shampoo by pureology for unisex - 8.5 ounce shampoo
28 new from $19.93

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$21.76 & FREE Shipping on orders over $35. Details In Stock. Ships from and sold by Amazon.com. Gift-wrap available.

Frequently Bought Together

Pureology Pure Volume Shampoo for Unisex, 8.5 Ounce + Pureology Pure Volume Conditioner 8.5 oz.
Price for both: $33.20

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Product Description

8.5 ounce shampoo.

Product Details

  • Product Dimensions: 4 x 1 x 1 inches ; 8.5 ounces
  • Shipping Weight: 11.2 ounces (View shipping rates and policies)
  • Shipping: Currently, item can be shipped only within the U.S.
  • ASIN: B00CATW2IW
  • UPC: 884486110695
  • Item model number: U-HC-6161
  • Average Customer Review: 3.3 out of 5 stars  See all reviews (27 customer reviews)
  • Amazon Best Sellers Rank: #6,341 in Beauty (See Top 100 in Beauty)
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Customer Questions & Answers

Customer Reviews

It made my hair sticky!
GI fan
I cannot get it to lather or work it through my hair.
Queen de Colleen
This "shampoo" does not sud or disperse in my hair.
Cleveland-Mom-to-Be

Most Helpful Customer Reviews

12 of 12 people found the following review helpful By Queen de Colleen on November 7, 2013
The old formula was PERFECT for my fine hair and dryer climate. Why did Pureology take a perfect formula and completely botch it? I was stunned when I used the new formula (purchased October 2013). I cannot get it to lather or work it through my hair. It turned my hair into a rat's nest and dried out my ends. Why, why, why? I called my colorist and hair stylist and she tried it on her hair and she is equally stunned. You cannot work this product through your hair. Don't buy it. Send a message to Pureology - we want the previously oh-so-perfect product back. I used the old formula for around 8 years and it was amazing year round and even when I went to more-humid climates. I am SO disappointed. The new formula does not give your hair more volume and I cannot imagine what hair type this was re-formulated for? Ugh, now I have to find a new product. Frustrated.
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7 of 7 people found the following review helpful By Mellie on December 9, 2013
I buy more things from Amazon than anywhere else--except maybe the local grocery store. I didn't buy this shampoo from Amazon, though because I was unsure if I would get the right product, as I wanted the new formulation. That was before one of the sellers clearly posted "new formula" on Amazon.

So I bought the Pureology Pure Volume shampoo locally to make sure I got the new formula. I have used the prior formulation before and liked it ok, but it wasn't my favorite shampoo. The new formulation isn't quite as conditioning or as gentle as the old formula, in my opinion. But that's great! I have 55-y/o colored (brownish red) hair, natural color is now mostly gray. I need a shampoo that will LAST, so that I don't have to shampoo every day. So I want it to make my hair as squeaky clean as possible without being hard on my color. Now that's a tall order! (I don't mind combing out tangles if it means going longer between shampoos). I think this shampoo may fit the bill. I still haven't used it long enough to know how my color will hold up but so far so good.

Before today, I did not use conditioner, as I almost never use it. Conditioner may make my hair look better on the day I shampoo, but starting on day #2, my hair is oily and flat, and I feel the need to shampoo already. With the new formula Pureology Pure Volume shampoo, I find I need a little conditioner on some fuzzy trouble spots, like the corners of my bangs. I have not yet purchased the "matching" conditioner for this shampoo, but think I might. Today I used the Pure Volume shampoo followed by with a light application of Living Proof's "Full" conditioner. That took care of the fuzzies and also gave a little shine.
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5 of 5 people found the following review helpful By Cleveland-Mom-to-Be on October 11, 2013
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This "shampoo" does not sud or disperse in my hair. Either it's actually conditioner in a shampoo bottle or it's defective. My hair does not feel clean after I use it. Do not buy it.
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2 of 2 people found the following review helpful By yetanotherreviewer on May 29, 2014
3 years ago, I loved this shampoo, and used it a lot. My salon switched to another brand, but last week I bought this because I missed using it. I thought the bottle was tampered with at first, and panicked as I attempted to lather my hair. All it did was transform my hair to straw-like texture, and mat so terribly that I had 2 dreadlocks stuck to my scalp! I could not even rinse it out, my hair was so matted. Had to super-condition just to rinse it out. Will NEVER use this again. This is the destruction of what was the best volumizing shampoo out there. L'Oreal has ruined another good product line.
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2 of 2 people found the following review helpful By Amanda Henry on March 16, 2014
Verified Purchase
I have used this shampoo for years because it made my hair feel healthy and it gave my hair great body. With the change in the formula, it is totally different and has dried my hair out. It is now a very harsh shampoo. i won't buy it again and am seeking a replacement like what the product used to be.
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1 of 1 people found the following review helpful By Rebecca on February 19, 2015
Verified Purchase
WHAT IS THIS STUFF? I wish I read all the negative reviews BEFORE I specifically purchased this from Amazon because I didn't want a counterfeit Pureology product! When I put this on my wet hair it totally absorbed in and stuck in there. The only thing I could think of was it felt like my hair was dissolving in turpentine or Nair! Horrible. It had NO SLIP and NO LATHER. None. It felt as though the product had stripped every last drop of natural oil out and chemically fried the hair cuticle. I had to over condition my hair 3X during same shower to get my hair to comb out. THEN when it dried, my hair was like STRAW. I went to my hair dresser who was shocked and did a clarifying treatment and a deep condition and now my hair is 50% back to normal. So to sum it up, I purchased a "top of the line" shampoo for my hair, went out of my way to buy this from Amazon, a reputable source, and I ended up DAMAGING my hair more than any chemical treatment could have ever done and then PAID an additional $80 to get my hair back to 50% of what it was BEFORE I even used this fake product.
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2 of 2 people found the following review helpful By GI fan on August 16, 2014
Verified Purchase
I am returning this item--I bought it from a grocery instead. It made my hair sticky! I think it's an imitation.
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1 of 1 people found the following review helpful By SK on February 2, 2014
Verified Purchase
So I have been using this shampoo & conditioner for more than a month now. Both conditioner & shampoo are super expensive. But I wanted to try it out. I wash my hair every other day (like your supposed to). I have fine hair with no volume. The shampoo does indeed give me volume. However it also dries out my hair. Therefore I have to definitely condition. I will never buy this conditioner ever again. I might buy the shampoo again. But definitely will not with the conditioner. I had to use double the amount of conditioner to feel like I've covered my head. The conditioner went fast. And let me be honest, eversince I've tried a lathing conditioner... I've been yearning for that again. The shampoo feels like I need more than a dime size of it to go through my hair. I actually use like a half dollar amount size. Which is not good, considering the price of this shampoo.
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Pureology Pure Volume Shampoo for Unisex, 8.5 Ounce
This item: Pureology Pure Volume Shampoo for Unisex, 8.5 Ounce
Price: $35.00 $21.76
Ships from and sold by Amazon.com

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