From Publishers Weekly
Copyright 2003 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
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The idea is not new, although I love the way Seth Godin conveys it! He is my favourite writer anyway!Published 4 days ago by MAXIM
It is a little short, but there is enough here to stimulate the mind into new directions and refresh the conceptual framework goals of your marketing strategy. Read morePublished 4 months ago by Tony Shepherd
I agree with the person who said this is the most overrated book. I"m not sure if time hasn't been kind to this book or the content was stretched to fill a book, when it could... Read morePublished 4 months ago by K
Helps to be creative about how to deliver value different from everyone else. Think about small details that could mean more business.Published 10 months ago by JOSE ANTONIO SILVEIRA