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The Quixtar Revolution: Discover the New High-Tech, High-Touch World of Marketing
 
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The Quixtar Revolution: Discover the New High-Tech, High-Touch World of Marketing [Paperback]

Coy Barefoot (Author)
4.0 out of 5 stars  See all reviews (56 customer reviews)


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Book Description

October 6, 1999
The Internet is changing the world—including the world of people-to-people marketing. With Quixtar, that world of opportunity just got bigger. Launched with great fanfare on September 1, 1999, Quixtar is a revolutionary Internet portal that provides unprecedented opportunities to people of all walks of life.


The Quixtar Revolution takes you behind the scenes of Quixtar's development and spectacular launch and gives you exclusive interviews with the visionaries who built this online superstore. You'll meet the Devos and Van Andel families, who saw the need for a strikingly new business model, and you'll discover how their vision captured the imagination of such business giants as Microsoft and IBM. But most important, you'll learn how thousands of people just like you are taking advantage of the incredible new opportunities the Internet offers.

For more information visit //www.quixtarrevolution.com
About the Author

Coy Barefoot,
journalist and author, has written extensively about e-commerce and marketing for magazines and business journals. He studied anthropology at the College of William and Mary and earned his master's degree in cultural anthropology for the University of Virginia. He lives in Charlottesville, Virginia, with his wife, Alison.

Editorial Reviews

Review

First Came Direct Sales. Then Came the Web. And Now Quixtar!

From the Inside Flap

The Internet is changing the world?including the world of people-to-people marketing. With Quixtar, that world of opportunity just got bigger. Launched with great fanfare on September 1, 1999, Quixtar is a revolutionary Internet portal that provides unprecedented opportunities to people of all walks of life.


The Quixtar Revolution takes you behind the scenes of Quixtar's development and spectacular launch and gives you exclusive interviews with the visionaries who built this online superstore. You'll meet the Devos and Van Andel families, who saw the need for a strikingly new business model, and you'll discover how their vision captured the imagination of such business giants as Microsoft and IBM. But most important, you'll learn how thousands of people just like you are taking advantage of the incredible new opportunities the Internet offers.He studied anthropology at the College of William and Mary and earned his master's degree in cultural anthropology for the University of Virginia. He lives in Charlottesville, Virginia, with his wife, Alison.

Product Details

  • Paperback: 336 pages
  • Publisher: Prima Lifestyles (October 6, 1999)
  • Language: English
  • ISBN-10: 0761523383
  • ISBN-13: 978-0761523383
  • Product Dimensions: 8.5 x 5.3 x 0.8 inches
  • Shipping Weight: 14.4 ounces
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (56 customer reviews)
  • Amazon Best Sellers Rank: #2,552,206 in Books (See Top 100 in Books)

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Customer Reviews

56 Reviews
5 star:
 (36)
4 star:
 (7)
3 star:
 (2)
2 star:
 (1)
1 star:
 (10)
 
 
 
 
 
Average Customer Review
4.0 out of 5 stars (56 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

52 of 56 people found the following review helpful:
5.0 out of 5 stars Research it then Do it, November 26, 1999
This review is from: The Quixtar Revolution: Discover the New High-Tech, High-Touch World of Marketing (Paperback)
Reading this book is only the first step in researching whether the Quixtar business opportunity is for you or not. Don't bother reading the reviews of those that attack the business - rather read the reviews of the book itself. The book is enthralling - I read it in less than 3 days and reading is not my favourite hobby. It is obviously biased but what would you expect from a book titled "The Quixtar Revolution" ? (think!) The style of the book is very easy to read and easy to understand. Mr Barefoot mixes in his many interviews with prominent Quixtar business leaders while still giving a historical account of how the Internet and e-commerce have come into being and where the opportunities lie in the future. According to his previous writings he is quite an authority on the subject and worth listening to. After reading the book and getting my questions answered by people who were successful at this business who also claimed they would help me, I decided to do it. For YOUR sake, read this book, research this business opportunity, make a decision to get involved, then ignore the naysayers. See you in the traffic or on the beach. Your choice...
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70 of 78 people found the following review helpful:
5.0 out of 5 stars QUIXTAR REVOLUTION, this book tells it as it is!, November 20, 1999
By 
Janet (United kingdom) - See all my reviews
This review is from: The Quixtar Revolution: Discover the New High-Tech, High-Touch World of Marketing (Paperback)
Read this book and check out the web site!This is my advice to people reading the `reviews` by all those proffessional Amway hate merchants. If you take the trouble to do this, you will see for yourself that what Coy Barefoot says is no hype! Amway products are a tiny pecentage of the thousands of brand named products offered at discounted prices by the partner stores on Quixtar.40 million hits per day, over 20 thousand pages at the last count, 19 servers,this has to be one of the best e-com. sites in the world.It`s certainly the only one that offers such a fantastic business opportunity. How can anyone loose money by buying their goods at discounted prices and then showing others how they can do the same? Read the book,then find out for yourself!
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26 of 27 people found the following review helpful:
4.0 out of 5 stars A must read for IBO's, December 28, 1999
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This review is from: The Quixtar Revolution: Discover the New High-Tech, High-Touch World of Marketing (Paperback)
A great history lesson about the economic revolutions of the past and how they relate to ecommerce today. It will give anybody in the business a greater perspective about Quixtar and there own business. I also enjoyed the interviews with the Quixtar leaders who offer their own insights about the Quixtar revolution.
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