The Practical RFID Deployment Guide
Whatever your industry or application, RFID Field Guide is your comprehensive guide to planning, designing, and deploying RFID technology into your business. Two leading RFID experts draw on their extensive experience to cut through the hype associated with RFID technology and present the realities: true costs and benefits, technical and organizational obstacles, and solutions that work.
The authors begin by explaining how RFID works, and identifying mature and emerging RFID applications that can reduce expenses, increase revenue, and drive competitive advantage. Next, they present a complete framework for assessing and deploying RFID: everything from budgeting to team building, standards to security, vendor selection to integration.
Along the way, they answer crucial questions facing every manager responsible for evaluating, planning, or implementing RFID:
What's hype, and what isn't? What can RFID really do for my business?
What technical advances are on the horizon? Should I wait, or act now?
Which evolving standards will impact my RFID planning and deployment?
What best practices exist for planning, organizing, and delivering on RFID initiatives?
How do I assess the truecosts and benefits of RFID technologies? How do I mitigate the risks?
What issues should I consider in choosing RFID vendors?
How should I respond immediately to mandates and still maintain a coherent long-term RFID strategy?
How can I manage the security and privacy implications of RFID?
Will item-level tagging ever be a reality in the retail industry? If so, when?
What's the future of RFID? And what's my next step, right now?
© Copyright Pearson Education. All rights reserved.
ABOUT THE AUTHORS
Shahram Moradpour is CEO and co-founder of Cleritec Systems based in Silicon Valley. Cleritec provides RFID solutions for manufacturing, retail, and healthcare companies. Prior to Cleritec, Shahram was Senior Director of Market Development at Sun Microsystems where he oversaw Sun's alliances with more than 450 partners. He also sponsored and directed numerous emerging technology projects with Fortune 500 companies. He holds Master and Bachelor of Science degrees in Computer Science from UCLA.
Manish Bhuptani is President and co-founder of Cleritec Systems. Prior to Cleritec he was Director of Market Development at Sun Microsystems where he grew Sun's market presence in emerging and established markets. He has also worked as a management consultant at A.T. Kearney where he advised Fortune 500 companies on business strategy, and as a software engineer at IBM. He holds an MBA from the University of California, Berkeley, an MS in Computer Engineering from Purdue University, and a BE in Electrical Engineering from The Cooper Union.
© Copyright Pearson Education. All rights reserved.
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Most Helpful Customer Reviews
10 of 11 people found the following review helpful:
5.0 out of 5 stars
business & technology,
By Jeanne Boyarsky (New York, NY) - See all my reviews
This review is from: RFID Field Guide: Deploying Radio Frequency Identification Systems (Paperback)
"RFID Field Guide" is an excellent book for an organization thinking about or starting a Radio Frequency Identification initiative. Unlike most books aimed at both business and technical readers, this one really is good for both. The authors don't assume a background of either, yet don't bore you with basics. The book provides a common language for business analysts and techies on a RFID project.
The authors clearly explain the components and relevant history of RFID. Real life examples and lessons learned are highlighted throughout. The Wal-Mart and DoD mandates are frequently referred to for suppliers. Diverse examples and case studies are also included. Security, privacy and trends are discussed. The book does not attempt to evaluate the constantly changing vendors and instead stores a comprehensive and up to date version online. The only purely technical part of the book is an appendix, which describes the EPCglobal standard. Sun endorsed the book so it shoes the ties to XML and Java. I highly recommend this book to get business users an IT on the same page at the beginning of an RFID project.
8 of 9 people found the following review helpful:
5.0 out of 5 stars
A field guide needed for all RFID new implementers,
By Dr. Luan Duy Nguyen, CEO and President, Web ... (Austin, Texas, USA) - See all my reviews
This review is from: RFID Field Guide: Deploying Radio Frequency Identification Systems (Paperback)
This text distinguishes itself from others by its sustained attention to the potential of RFID in its market and current landscape. This book provides a reasoned hand-on and scholarly presentation of the field of RFID.
While it would be easy to criticize any introductory and field guide text for what it has left out or given slim summary, this book provides a reasonably even and well-balanced coverage of the "essentials" while retaining a relatively user-friendly size, along with specific case studies at the end. The chapters cohere well, but can stand alone: an important point for a RFID implementer who needs to pick and choose in order to fit the book into his or her RFID project of interests. Congratulations to the authors for the job well done!
6 of 7 people found the following review helpful:
5.0 out of 5 stars
Technology explained for effective and realistic application,
By
This review is from: RFID Field Guide: Deploying Radio Frequency Identification Systems (Paperback)
Having already begun to be a cutting edge technology that has proved itself effective in streamlining a broad and diverse array of supply-side resources in the private sector -- RFID will, no doubt, continue to expand and integrate itself into other sectors: How and when this occurs is a question of understanding the merits and true potential of this incredible technology.
This is a must-read for anyone who not only wants to understand RFID for what it is and what it could be in terms of application, but also for anyone who wants to see how effective the confluence of information age technology can be utilized to advance and improve pre-existing systems, services, and production mechanisms. Bhuptani and Moradpour present RFID in a very accessible and easily-understood manner that appeals to a broad range of readers. From us laypersons who, quite frankly, might view RFID as a new opportunity for investment; to the many technophiles who are already tearing through this book to understand the many different nuances and future potential of this new technology; as well as any manager who is constantly looking to streamline the systems that he or she operates. Believe the hype: RFID is the future and the RFID FIELD GUIDE not only provides a picture of it, it IS the map that can get you there.
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