Step by step procedures for setting up an independent rap record label and gaining the most exposure for your independent release.
Book Description
Editorial Reviews
Review
"Carry this around with you and treat it like your Bible!" (Chuck D.)
"As the Hip Hop World gets more crowded, it's more difficult for you to make your project stand out. This Game is an invaluable guide to the inner workings of the Rap Industry. To succeed, you must know the rules of the game, and this book tells it all like it is!" (Jon Shecter--Source Magazine)
"On Point! It's truly one-stop shopping for info on the Rap Industry!" -- Wendy Day, Rap Coalition
"Worth the price of a dozen business courses!"-- -- Rappages Magazine
From the Publisher
Rap: This Game of Exposure was the first music industry manual created specifically for the Hip Hop Entrepreneur, and is still a relevant, current and sought after guide today! Not everyone can get signed by the major labels. But now YOU can get your music out there and heard even if you're a one-person operation. If you're already in business as a a label owner, manager, producer, or promoter, use this unique manual to get even more exposure for your artist, client or music.
Walt, through his unique success tools, has helped hundreds of indie labels around the world successfully release and market their releases! This book and This Game of Artist Management, have been reviewed and recommended and endorsed by Rappages Magazine, Source, Billboard, Upscale and other industry professionals including Chuck D.
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More About the Author
Once upon a time, there was a civil engineer who hated his job, followed his passion, started a sideline business publishing his own books, made enough money to quit his job, ran away to a tropical island in the South Pacific, and started a tourism business so he could give tours of the island to pretty girls every day!"
A Columbia University graduate with a Bachelor of Science degree in civil engineering, Walt was, like many people, destined for a career in his profession of training. In fact, immediately after graduating, he accepted a job working in the Design Division of the Port Authority Engineering department on the 73rd floor of World Trade Center One. However, within the first fifteen minutes of this his first job in corporate America, Walt, frustrated by the monotony, restrictions of nine-to-five employment, realized beyond the shadow of a doubt, that he absolutely hated it!
It was several years until he was able to grow his sideline business in the music industry--a personal passion--and walk away from his career to become a full-time "passionpreneur." He authored several books on the music industry, created a brand of inspiration called "Life Rhymes," and launched dozens of websites, and unique products.
As he honed his experience and expertise in website development, internet marketing, creating the life of his dreams, and living true to himself, he developed a unique "Passion Profit Philosophy and Formula" and a coaching practice to help others do the same. In 1999, he published the formula in Turn Your Passion into Profit which, with yearly updates, has consistently sold in the top 50 in home-business books on Amazon.com.
In 2006, through a friend who had visited and raved about his experience, Walt "discovered" Saipan, booked a one-way ticket, and 2 months later, escaped from New York to live his nomadpreneur dream on this pacific island paradise.
Walt writes a weekly business column for the Saipan Tribune entitled " The Saipanpreneur Project." He has written Doing Business on Saipan to further encourage entrepreneurial activity on the island, and, with former garment factory worker Chun Yu Wang, co-authored Chicken Feathers and Garlic Skin: Diary of a Chinese Garment Factory Girl on Saipan and is the founder of Destination Saipan Marketing, Inc. Walt was recognized by official CNMI Senate Resolution No. 15-54 for his invaluable contributions to Saipan, its residents and economy.
Walt currently owns and operates over 50 websites, has written a total of 16 books, over 400 articles and almost 500 motivational poems.
Walt is originally from the island of Jamaica, and, you can read about his first year and impressions of his new island home in the book Jamaican on Saipan!
A Columbia University graduate with a Bachelor of Science degree in civil engineering, Walt was, like many people, destined for a career in his profession of training. In fact, immediately after graduating, he accepted a job working in the Design Division of the Port Authority Engineering department on the 73rd floor of World Trade Center One. However, within the first fifteen minutes of this his first job in corporate America, Walt, frustrated by the monotony, restrictions of nine-to-five employment, realized beyond the shadow of a doubt, that he absolutely hated it!
It was several years until he was able to grow his sideline business in the music industry--a personal passion--and walk away from his career to become a full-time "passionpreneur." He authored several books on the music industry, created a brand of inspiration called "Life Rhymes," and launched dozens of websites, and unique products.
As he honed his experience and expertise in website development, internet marketing, creating the life of his dreams, and living true to himself, he developed a unique "Passion Profit Philosophy and Formula" and a coaching practice to help others do the same. In 1999, he published the formula in Turn Your Passion into Profit which, with yearly updates, has consistently sold in the top 50 in home-business books on Amazon.com.
In 2006, through a friend who had visited and raved about his experience, Walt "discovered" Saipan, booked a one-way ticket, and 2 months later, escaped from New York to live his nomadpreneur dream on this pacific island paradise.
Walt writes a weekly business column for the Saipan Tribune entitled " The Saipanpreneur Project." He has written Doing Business on Saipan to further encourage entrepreneurial activity on the island, and, with former garment factory worker Chun Yu Wang, co-authored Chicken Feathers and Garlic Skin: Diary of a Chinese Garment Factory Girl on Saipan and is the founder of Destination Saipan Marketing, Inc. Walt was recognized by official CNMI Senate Resolution No. 15-54 for his invaluable contributions to Saipan, its residents and economy.
Walt currently owns and operates over 50 websites, has written a total of 16 books, over 400 articles and almost 500 motivational poems.
Walt is originally from the island of Jamaica, and, you can read about his first year and impressions of his new island home in the book Jamaican on Saipan!
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
5.0 out of 5 stars
Don't you get it????? ...Just a playa hater!,
By A Customer
This review is from: Rap: This Game Of Exposure (Promoting Your Rap Record/Artist) (Paperback)
Just a playa hater!! Luckily, I didn't let the opinion of the guy who wrote the first review stop me from checking this book out! As a consultant, the author is offering added value to anyone who purchases the manual...imagine if you could call up the authors of those hard textbooks you used in school to ask for a little clarification?? You'll find he also has an "Ask the AnswerMan" advice column on his nichemarket website to really help people out in this rap game! Give it a try, you'll be glad you did! It's real thorough....
5.0 out of 5 stars
The Best Music Business Book you will EVER Buy !,
This review is from: Rap: This Game Of Exposure (Promoting Your Rap Record/Artist) (Paperback)
I bought this book when it Originally came out , it was $70.00I took a leap of faith & paid it This book has Step by Step instructions for starting your company , all the forms you need ,etc It shows you how to do the taxes & specifically what you can write off your taxes. It helped me figure out that I didn't want to be an artist at all. I learned so much it started me in other businesses. I met him at ASCAP years ago and shook his hand. He's a Good Dude This book may be a little dated so maybe his never stuff is updated. But if you find a used copy , get it. Personally I wouldnt sell my copy for ANYTHING.
0 of 1 people found the following review helpful:
1.0 out of 5 stars
What are you really saying,
By A Customer
This review is from: Rap: This Game Of Exposure (Promoting Your Rap Record/Artist) (Paperback)
If im supposed to E-mail you for information on how I can get into the Rap Music Industry. Then what the hell good is the BOOK? I dont know if its worth the money........Signed Vibol
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