About the Author
Ira Blumenthal
Editorial Reviews
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Most Helpful Customer Reviews
5.0 out of 5 stars
Great Read - 5 Stars!,
By Dan W Boles (Kennesaw, Georgia United States) - See all my reviews
This review is from: Ready, Blame, Fire!: Myths & Misses in Marketing (Paperback)
Only IRA can put his unique touch to a book like this! Not only should you read the book - meet him in person, attend his classes, go to his seminars, hear his speaches. He has been a change agent for me, he might do the same for you! GOOD READING!
4.0 out of 5 stars
Thumbs Up!,
By A Customer
This review is from: Ready, Blame, Fire!: Myths & Misses in Marketing (Paperback)
Easy to read compilation of business failures and successes; with the the answers to the question, why? Provides great examples of what is meant by "thinking out of the box", and the results of staying in the box. Ira's personal insight and experiences makes for enjoyable reading.
4.0 out of 5 stars
Fast paced and humorous! VERY Motivational.,
By A Customer
This review is from: Ready, Blame, Fire!: Myths & Misses in Marketing (Paperback)
Ira gives his readers a look at business in a houmorous and delightful fast paced style. People looking for the inspiration to "get ahead" will find this book a worthwhile read.
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