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46 of 48 people found the following review helpful:
5.0 out of 5 stars The Rainmaker approach delivers.
Buying this book was money well-spent. I found the Rainmaker lead-management approach to be complete, detailed and systematic. Many of the suggested techniques cost nothing to implement yet deliver results quickly. This book is the most useful and practical guide I've found on the market.
Published on November 19, 1999

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12 of 15 people found the following review helpful:
3.0 out of 5 stars Good General Overview of Marketing for Residential Agents
The book starts well and gives a good overview of methods. But by the end you feel like you get no solid plans from it. There is also the feeling that it is one big ad for the Gooder group materials. That said there are some solid idea in the book. His 3-Step Rainmaker lead system is like Craig Proctor's System (... from Craig Proctor) The best suggestion in the book is...
Published on September 16, 2001 by Michael Crosby


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46 of 48 people found the following review helpful:
5.0 out of 5 stars The Rainmaker approach delivers., November 19, 1999
By A Customer
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
Buying this book was money well-spent. I found the Rainmaker lead-management approach to be complete, detailed and systematic. Many of the suggested techniques cost nothing to implement yet deliver results quickly. This book is the most useful and practical guide I've found on the market.
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37 of 38 people found the following review helpful:
5.0 out of 5 stars An MBA in Real Estate Marketing in one book, October 24, 1999
By A Customer
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
Easy to read, easy to follow. Down-to-earth look at marketing. What makes the difference between a successful Realtor and a someone who wants to be is the ability to market. Richard explains the process completely, and with real-world examples and tips that actually work. This book's take on marketing would be adaptable by any person who has a product to sell, but I'd call it a must for every Realtor and Broker.
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42 of 47 people found the following review helpful:
5.0 out of 5 stars Applied Knowledge is the key to success. Read it, Apply it!, August 3, 2000
By 
A. Skaer (South Riding, VA USA) - See all my reviews
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
The Real Estate Rainmaker is an excellent book for those who are striving to become successful. I found it to be an easy read and was able to complete it in two days. I read approximately 30 business books a year and I found that this book is insightful and applicable in many fields, not just real estate.

The book is excellent for people just getting into real estate, with its simple no nonsense approach to finding prospects, staying in touch with them and long term contact, to a range of ideas for the established real estate professionals needs in maintaining satisfied clients that generate referrals year after year. I speak with hundreds of real estate professionals within a year and have never discussed a book so frequently with realtors from Australia to Spain and all the states in the U.S.

This book is not for everyone, but the most successful people I know in real estate have a copy. You can spend ten years of trail and error or you can read this book and then applied it right away.

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12 of 15 people found the following review helpful:
3.0 out of 5 stars Good General Overview of Marketing for Residential Agents, September 16, 2001
By 
Michael Crosby (Southern California) - See all my reviews
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
The book starts well and gives a good overview of methods. But by the end you feel like you get no solid plans from it. There is also the feeling that it is one big ad for the Gooder group materials. That said there are some solid idea in the book. His 3-Step Rainmaker lead system is like Craig Proctor's System (... from Craig Proctor) The best suggestion in the book is thinking about selling YOUR REAL ESTATE BUSINESS from the very begining and setting up practies and automating your business so it will both free you from working in the business and make it a business you can sell in the future. It is a mistake if you do not think and act like it is your business. Therfore, "Part Six Growing Your Practice to Sell" alone makes it worth the price of the book.
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6 of 7 people found the following review helpful:
5.0 out of 5 stars Brilliant! This book turned my practice around!!, August 18, 2003
By 
"bestinmissouri" (St. Louis, MO USA) - See all my reviews
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
I was spellbound! At first I thought I'd just glance through this publication...impossible! My excitement grew page after page as I realized I was reading the most complete 'road-map' to sucess for the Real Estate professional ever. Dan Gooder Richard has put together the most definitive, client centered and thorough marketing program, designed to get results for any Realtor from Rookie to Seasoned Pro.Unlike other books on 'marketing' this one is tailored to and speaks the Realtor's language and addresses Realtor's unique marketing needs.
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15 of 20 people found the following review helpful:
1.0 out of 5 stars Teaching Realtors or Selling His Products?, March 23, 2001
By A Customer
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
Some of the ideas in this book were okay. I really felt as though things were left hanging by the end. If you do not or cannot purchase the materials from Gooder Group, then you are basically left in the wind. I also have purchased some of the materials that are recommended and I have had no luck with that either. This book may be a good starting point for a young realtor who is just starting out, but as a seasoned veteran of this industry, I was not impressed at all.
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4 of 5 people found the following review helpful:
5.0 out of 5 stars An absolute must for all real estate professionals, December 1, 2003
By A Customer
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
I'll say up front that this is the most comprehensive and scientific treatment of (real estate marketing) that I've ever read...this is a book that every serious real estate professinal shoud read and have on hand for future reference. For brokers, it's and absolute must.
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1 of 1 people found the following review helpful:
1.0 out of 5 stars Real Estate Rainmaker: Successful Strategies for Real Estate Marketing, March 21, 2009
By 
Robert Lengyel (Brisbane, Queensland Australia) - See all my reviews
(REAL NAME)   
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
I sm very disappointed in this book. It is extremely out of date and does not consider any modern or current marketing techniques. It presents nothing new or exciting for anyone working in the real estate indusrty. Its central ideas are cumbersome, tedious and while they might have been considered dazzling years ago, they are not dazzling or refreshing or enlightning today. Do not waste your money with this book. The author needs to start work as a real estate agent today and see how ineffective his so called rainmaker techniques would be - he would go broke very quickly.
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20 of 30 people found the following review helpful:
1.0 out of 5 stars My Copy's Going Straight to the Landfill, April 15, 2003
Amazon Verified Purchase(What's this?)
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
Can I give minus stars?

This book is a colossal waste of time and money, being primarily a book-length advertisement for Gooder's own company and products. Some of the ideas in here might actually work, but be prepared to spend big bucks, and lots of time, implementing them. The book is utterly useless for novice realtors. More established agents with a little money and time to spare might experiment with some of these marketing ideas, just to see if they tweaked anything, but for anybody else, there is simply nothing of value here. Save your time and money, buy one of the Mike Ferry or Tom Hopkins books, or a good basic primer on sales and prospecting.

As a side note, I don't believe in throwing books away and always give the ones I don't want to the Salvation Army or such. But this book should not be inflicted on anyone, for any price. I am heartily sorry that I wasted my money.

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1.0 out of 5 stars Don't buy it. I beg of you. Or better yet - buy mine., January 26, 2012
Amazon Verified Purchase(What's this?)
This review is from: Real Estate Rainmaker: Successful Strategies for Real Estate Marketing (Hardcover)
Ditto on what the last review said. My bad for not looking at the publication date. Book is EXTREMELY out of date. You wouldn't follow any of that garbage in 2012. Need to come out with a Rainmaker for the Internet. That's where everything is. As a matter of fact, I could write the book, but I wouldn't want to school other agents on how to do it right. Maybe I'll write this book after I retire. Oh, and, please buy my copy.
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Real Estate Rainmaker: Successful Strategies for Real Estate Marketing
Real Estate Rainmaker: Successful Strategies for Real Estate Marketing by Dan Gooder Richard (Hardcover - October 18, 1999)
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