Customer Reviews

Reality Marketing Revolution: Transform Your Small Business Into a Money Making Machine!

5 star:		(6)
4 star:		(1)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

Length:: 4:01 Mins

Simply put, this book has changed not only the way I look at business, but specifically, the way I look at MY business. I've been a self-employed entrepreneur for nearly 25 years now and (of course) considered myself an expert at marketing (don't we all??). After all, I've made a living in this business for decades...who's going to tell me something I don't already know! It wasn't until I read this book that I realized how much I've really been missing. The idea of "Reality Marketing" is such a simple but entirely unique way to look at marketing strategies and although I've read DOZENS on the subject of marketing, this book offers up a clear, concise plan with simple-to-follow steps that any business owner (S,M,L,or XL) can immediately implement to increase their company's visibility in the marketplace as well as position that company to stand out as "remarkable" among the competitors.

Reading "Reality Marketing Revolution" was like someone taking off the "blinders" I've been wearing for the past two decades. I can't wait to put my new plans into action and get my business to where it should be...ON TOP!

I enjoyed this book. It gives good solid advice and does it in simple terms. It is especially good for small businesses who don't have big marketing budgets. There is plenty of practical down to earth advice and it is well worth the cost and the time it takes to read the material. It is not your typical fluffy marketing book.

As an owner of a small business, I bought this book on a recommendation from a friend. After reading it, I wish I had the book 10 years ago. This is the only book that talked directly to me, the business owner, and gave me a ton of new ideas on how to improve my marketing. The concepts in the book made sense to me and I felt like the ideas were timely, and relevant to my business. I especially liked the tips, the worksheets, and the examples of how to apply the ideas in the book. I learned a new marketing approach that I have already started adding to my business. I highly recommend it to everyone, business owners and marketing people both.

I have been involved in 4 different industries including a web startup. I wondered what I would get out of this book... This book is a quick and good read for veterans with strong knowledge of marketing but with an online twist that is applicable to today's emerging/real online marketing realities. It will be a longer read but a great fundementals base of marketing for new business owners. I would recommend this book to anybody who owns a business and are looking to be better marketers.

Reality Marketing is a practical and easy-to-read marketing and sales handbook. It discusses the importance of measuring the results of a campaign, instead of hoping and praying for success. Included in every chapter is a short section of quick tips and information from other useful sources. At the end of the book there is a series of lists of resources available online. This book is nothing short of extraordinarily helpful.

When it comes to marketing, this book is better than an MBA. It walks you through the sales and marketing cycle and how ANY business can implement a marketing plan that works. One of the things I like best about the book is it is not geared to either the online or offline world. It shows you how to use all mediums to find and connect with your next customer(s).