The explosive growth of e-commerce and online environments has made the issue of information search and selection increasingly serious; users are overloaded by options to consider and they may not have the time or knowledge to personally evaluate these options. Recommender systems have proven to be a valuable way for online users to cope with the information overload and have become one of the most powerful and popular tools in electronic commerce. Correspondingly, various techniques for recommendation generation have been proposed. During the last decade, many of them have also been successfully deployed in commercial environments. Recommender Systems Handbook, an edited volume, is a multi-disciplinary effort that involves world-wide experts from diverse fields, such as artificial intelligence, human computer interaction, information technology, data mining, statistics, adaptive user interfaces, decision support systems, marketing, and consumer behavior. Theoreticians and practitioners from these fields continually seek techniques for more efficient, cost-effective and accurate recommender systems. This handbook aims to impose a degree of order on this diversity, by presenting a coherent and unified repository of recommender systems’ major concepts, theories, methodologies, trends, challenges and applications. Extensive artificial applications, a variety of real-world applications, and detailed case studies are included. Recommender Systems Handbook illustrates how this technology can support the user in decision-making, planning and purchasing processes. It works for well known corporations such as Amazon, Google, Microsoft and AT&T. This handbook is suitable for researchers and advanced-level students in computer science as a reference.
Lior Rokach was born in 1972 in Holon, Israel. He is a recognized expert in intelligent information systems and has held several leading positions in this field. Dr. Rokach is a faculty member at Ben Gurion University and conducts research on data mining, pattern recognition, and information retrieval.
Dr. Rokach is the author of over 70 refereed papers in leading journals (e.g. Data Mining and Knowledge Discovery, IEEE Transactions on Knowledge and Data Engineering and Pattern Recognition), conference proceedings and book chapters. In addition, he has also authored six books including Pattern Classification Using Ensemble Methods (World Scientific Publishing, 2009), Data Mining with Decision Trees (World Scientific Publishing, 2007) and Decomposition Methodology for Knowledge Discovery and Data Mining (World Scientific Publishing, 2005).
He holds a B.Sc., M.Sc. and PhD in Industrial Engineering from Tel Aviv University.



