Customer Reviews

Recruit Smarter, Not Harder

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This book is an extremely easy read, and actually may be too simple for the average business professional. It reads like an elementary textbook. That said, it presents good concepts in an easy to understand format. The book covers basic recruiting, and targets someone new to the concept of recruiting as a marketing skill.

Have you read Eli Goldratt's "The Goal?" How about other business novels that read like a story, but teach valuable business lessons? "Recruit Smarter, Not Harder" is one of those instructive tales. The lesson is about recruiting the best hourly employees, a message that is vital to today's employers. The setting is a grocery retailer, but could easily apply to any organization employing hourly workers.

The key to success today is recruiting, hiring, and retaining top talent. Competition for top talent will intensify as the economy heats up again, so now is the time to learn the lessons of this book . . . and apply them. Human resources professionals, small company owners, managers, and supervisors will all benefit from this quick read.

There are many lessons in this book including "A Marketing Approach to Recruiting, Jobseeker Profiles, Job Analysis, Attracting Applicants, Sources of Applicants, and Managing Turnover. Appendices on the authors' Magnetic Company philosophy and tactics add value to the book, as do the summaries at the end of each chapter.

Lots of helpful, practical knowledge packed into a story that's easy and enjoyable to read. The lessons almost sneak up on you as you read the interesting tale. Good balance between fiction and moral.