The evil eye” the stare that portends doom has been noted since time immemorial, appearing in some form in virtually every culture. The sages of Kabbalah understood that seemingly harmless envious glances and looks of ill will are, in fact, anything but benign. These looks focus sinister forces on the object of their gaze, have tangible physical effects, and can actually halt progress toward one's potential in every area of life. The red string has been used for centuries by Kabbalists to counter these dark forces. Worn on the left wrist, the string seals protective energy within while intercepting negative energy from without. This best-selling book, the first in Yehuda Berg’s popular Technology of the Soul series, explains how and why this simple tool for healing and self-defense has worked for 5,000 years, and in the process gives a simple, clear overview of what Kabbalah is and is not.
A bestselling author and luminary authority on Kabbalah, Yehuda Berg is part of a long line of kabbalistic masters, and the son of Rav and Karen Berg. In 2007, recognized by Newsweek as "the world's leading authority on the Kabbalah movement," the magazine named him as one of the top five rabbis in the United States.
In 2009, GQ magazine's The Gentlemen's Fund honored him for being an Agent of Change in the field of Education. A progressive voice on spirituality, Yehuda is a prolific author of more than 30 books on topics ranging from self-empowerment, depression, sex, and the Bible.
His bestsellers are The Power or Kabbalah and The 72 Names of God, which have been translated into 20 and 14 languages respectively. His daily and weekly Tune-Ups are sent to more than 200,000 fans, and he contributes regularly to Huffington Post.
Yehuda speaks internationally visiting small cites like Indianapolis as well as European, Asian, and Latin American metropolis such as Barcelona, Manila, and Sau Paulo. He teaches thousands of people including dignitaries, celebrities, and prisoners, and believes strongly in the power of human consciousness as a means to create personal and global change. Utilizing Kabbalah as a wisdom of transformation, he simply delivers deep and complex concepts in a way that is applicable to daily life.
Yehuda is co-director of Kabbalah Centre International, Inc. Founded in 1922, KCI is a non-for-profit organization leading the way to bringing Kabbalah to everyone who wants to learn. As co-director, Yehuda develops programs for more than 20 Centres and 50 study groups, oversees teacher training, and directs Kabbalah Publishing. Yehuda lives in Los Angeles with his wife and five children.
For more on Yehuda:
FACEBOOK: http://www.facebook.com/home.php?#!/yehuda.berg?ref=ts
TWITTER: @YehudaBerg
WEBSITE: www.yehudaberg.com





