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Relationship Selling Paperback – September 1, 1990

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Product Details

  • Paperback: 144 pages
  • Publisher: Perigee Trade (October 3, 1990)
  • Language: English
  • ISBN-10: 0399516441
  • ISBN-13: 978-0399516443
  • Product Dimensions: 5.5 x 0.5 x 8.4 inches
  • Shipping Weight: 12 ounces
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #690,601 in Books (See Top 100 in Books)

More About the Author

Jim Cathcart is the author of 16 books including the international bestsellers: The Acorn Principle (St. Martin's Press) and Relationship Selling (Leading Authorities Press, Macmillan, Advantage Quest).
Mr. Cathcart was inducted into the Professional Speakers Hall of Fame and has delivered over 2.800 professional speeches around the world. His most recent presentations have included: Barcelona, Spain; Caracas, VZ; Macau, China; Santiago, Chile; and Warsaw, Poland.
He is also a popular Rock & Roll guitarist/singer and performs regularly in night clubs and at conventions.
As the original author of Relationship Selling he is in much demand as a convention keynote speaker and motivational trainer.

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Most Helpful Customer Reviews

10 of 11 people found the following review helpful By Kraig Devore on March 5, 2002
Format: Paperback
I recommend a pass on some of the other snoozers when it comes to the topic of relationship selling. Jim Cathcart presents highly valuable information in an easy to read process that is applicable in the field. I have recommended the book to the whole team at my company. You won't be able to put it down.
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10 of 12 people found the following review helpful By A Customer on February 3, 1999
Format: Paperback
This book makes so much sense! On every page there is something I can use. Unlike the books that spend 150 pages selling you their concept, this one gets right to the points you can apply. It has been around for awhile and is a classic. I first saw this book 12 years ago in its first version. It is even better now.
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3 of 3 people found the following review helpful By L. Mario Quintanilla Ling on January 18, 2007
Format: Paperback
As this books said: The purpose of selling is to build profitable business friendships in a long term basis. It was one of the firsts books writed by Jim Catcarth and is very easy to understand why was so sucessful from the first edition. It shows how we can improve our sales and the overall process involved during a sale, in a way that we can stop to push the customers to purchase from us and we can begin to build profitable long term commercial and products or service trade. Highly recommended.
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5 of 6 people found the following review helpful By A Customer on May 24, 1999
Format: Paperback Verified Purchase
I first discovered this gem 6 years ago and have since ordered extra copies for associates. Jim dispells the myth that selling is a win/lose proposition. In Relationship Selling, everyone is a winner.
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2 of 2 people found the following review helpful By jchever on November 11, 2008
Format: Paperback
This is the book for everyone no matter what your role in the organizaiton. For new sales associates who are timid about "sales", experienced sales staff who are jaded or those who are continually improving their craft. And for everyone else in the organization who wants to understand the fundaments of business relationships (or human nature, for that matter).

The author has distilled the process so smartly and concisely that every page is filled with accessible and meaningful insight and tangible takeaways. One of the very best books on the general sales process and specifically the consultative relationship. This book will make you proud to be in sales.
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