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18 of 18 people found the following review helpful:
5.0 out of 5 stars
A must read for scale development,
By Vong Tze Ngai (Macau) - See all my reviews
This review is from: Reliability and Validity Assessment (Quantitative Applications in the Social Sciences) (Paperback)
This is a must read for those laymen who would like to get started with developing their own measurement scales. Where many references in scale development drop a chapter in scale reliability and validity testing, they are far from comprehensive. Here is a monograph that discusses this critical issue in detail. It is written in a easily understood manner, with good balance between theories and applications. The use of factor analytic techniques (exploratory) for testing scale validity though assumes readers a prerequisite understand of this multivariate technique.
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Reliability and Validity Assessment (Quantitative Applications in the Social Sciences) by Edward G. Carmines (Paperback - November 1, 1979)
$18.00 $15.65
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