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Editorial Reviews

Amazon.com Review

The center does not hold. The rise of customizable media has mainstream thinkers, used to a near-monopoly on attention, running scared. Legal scholar Cass R. Sunstein makes the case for a more robust information diet from a slightly left of center point of view in Republic.com. Building on the ideas of the Technorealist movement, Sunstein focuses on the increasing volume of extremist voices as people choose to read or listen to only those points of view they already share. Though it seems that he occasionally overstates his case--it seems unlikely that we'll ever really be able to filter every unwanted or unexpected opinion--he does score some solid blows against the current, more or less laissez faire system. His prose is clear and accessible--exactly the kind of reasoned discourse he values and wants to preserve. His proposed program of government-sponsored and mandated public media spaces probably won't rouse many readers to wholehearted endorsement, but the suggestion that we have problems brewing ought to be enough to spur further thought. Since everyone from the American Nazi Party to the Zapatistas has found a stronger voice via the Internet, it's little wonder that we're starting to hear concerned prophets warning of a new Babel. Whether we can--or should--do anything beforehand is an open question; Republic.com makes a strong and pointed case against the status quo. --Rob Lightner --This text refers to the Hardcover edition.


From Publishers Weekly

The counterintuitive claim that the Internet causes us to become more extremist and close-minded, rather than exposing us to a haphazardly unbiased array of unexpected viewpoints, is the cornerstone of this challenging and dense book. University of Chicago legal scholar Sunstein (Democracy and the Problem of Free Speech) contends that we are witnessing a decline in the influence of "general interest intermediaries" and an increase in highly specialized forums for information Web sites that allow us to "personalize" the news, customized cable TV channels devoted only to fashion, music, sports or other specialized subjects. In such a culture, he argues, we have the seductive ability to see only what already interests us and to filter out any exposure to the different concerns and political opinions of fellow citizens, inadvertently robbing ourselves of a truly democratic conversation. Sunstein posits that the solution to this self-imposed intellectual isolation lies in the seemingly unpalatable but potentially workable realm of government regulation creating cyberspace "town halls," requiring political Web sites to provide links to groups with opposing views. Sunstein's critics will counter that most mainstream media outlets, owned by an increasingly small number of corporate conglomerates, don't provide their audience with a diverse range of programming in the first place. But this will not stop them from finding Sunstein's arguments complex and thoughtful. (Mar.) Forecast: This slim, sleek volume perfectly designed to appeal to Internet-era attention spans will attract browsers, while Sunstein's controversial claims and a national tour will likely garner him some media attention.
Copyright 2001 Reed Business Information, Inc. --This text refers to the Hardcover edition.

Product Details

  • Paperback: 240 pages
  • Publisher: Princeton University Press (March 25, 2002)
  • Language: English
  • ISBN-10: 0691095892
  • ISBN-13: 978-0691095899
  • Product Dimensions: 7.3 x 5.3 x 0.7 inches
  • Shipping Weight: 4 ounces
  • Average Customer Review: 2.7 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon.com Sales Rank: #764,541 in Books (See Bestsellers in Books)

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17 of 20 people found the following review helpful:
2.0 out of 5 stars Don't bother me with Reasons ..., July 4, 2001
By Valjean (Orcas Island, WA, USA) - See all my reviews
  
This review is from: Republic.com (Hardcover)
At face value, this book tackles a subject to which I've been drawn due to its lack of opposition: due to our increasing ability to filter what we see, read, and hear through communication media (especially the Internet, but not exclusively), we'll be able to somehow manage our world of ever-increasing media more effectively-and that this is a wonderful thing. I found myself agreeing with the author's skepticism of this brave new filter-friendly world, but found that his assumptions and proposed solutions largely miss the point.

Mr. Sunstein begins his book well, assuming a solid distinction between our consumer and citizen-oriented behaviors; the former favoring individual choice and the latter being more civic-minded. This dichotomy falls apart when presented as a false choice: you're either one or the other (I suspect most of the populace blurs the two), and the perilous consequences of unfettered personal choice make clear which the author favors-and which should be regulated. He further cheapens his consumer choice argument by drawing on dubious critics of consumption culture-among them one Robert H. Frank, author of such vitriol as 'Luxury Fever' and 'The Winner-take-All Society,' whose arguments seem to boil down to "consumer goods can't make you happy" and "we want goods because our neighbors have them," forever damning us to a "consumption treadmill." With this decked stacked against the consumer, Sunstein plows forward, arguing the need for government to step in and help the dumbfounded citizenry. They simply can't be left alone against the dreadful free market-characterized as having "potentially destructive effects" and "producing serious problems" when it comes to cultivating democracy.

The strawman of "consumer sovereignty" takes a more-deserved pounding in a chapter on freedom of speech. But again, Sunstein stacks the deck: you either emphasize this sovereignty or you "stress the democratic roots of the free speech principle." No prizes for guessing which side he favors.

This assumption clearly reveals-to me-the author's cynicism. Media regulation-at its grubby little heart-can't help but see the populace (consumers or citizenry, take your pick) as sheep: drones willing to watch or read anything the evil media barons put in front of them. In this view, government takes on a crusader's role, ensuring hours of children's programming or airtime for opposing viewpoints. Under the spell of the duplicious media, of course, the great unwashed would never demand such things.

My most frustrating experience reading republic.com resulted from the lack of cause-and-effect arguments about media choice fragmentation. All the author's arguments explain little about our *reasons* for filtering and fragmenting the torrents of media thrown our way. His attempts in this area are strangely circular: fragmentation is bad for democracy because people are acting as consumers-and when they act like consumers, they tend to fragment their choices. The few evil examples offered-the "cybercascades" of Matt Drudge and his ilk-merely highlight fringe cases; if *this* is all we have to fear from this phenomenon, Sunstein needn't have spent 202 pages on it.

Another assumption involves "regulation," defined as just about anything good government accomplishes. Besides playing the old government-invented-the-Internet card (and surely would have beefed up ARPANET to include Netscape, Microsoft, AOL, and eBay, given sufficient funding), Sunstein clearly thinks those profiting from the net do so due to the graces of big, ugly government. He strangely seems to place government protection of property rights on the same plane as, say, regulating broadcasting; government certainly has a rightful place in the former sphere, but many good arguments have been advanced about its place in the latter. In either event, his assumption that "the Internet is already regulated, get over it" rings hallow since he can't seem to justify any regulatory ideas beyond those currently applied to TV and radio.

But that's the best he can do, and ultimately, this book really runs aground when the author puts forth solutions. Links to opposing websites? (What is "opposing?" What if I'm neither a 'conservative' or a 'liberal?') Economic subsidies for balanced discussions? (Determined by whom?) "Must carry" rules for the Internet? (Since websites literally take seconds to create, the 'scarcity' argument that advanced must-carry rule for TV 30 years ago hardly holds water now.) The only proposal I found somewhat intriguing involved having media sources "disclose what they're doing"-under some government auspices. Not bad, but even the author doesn't 'disclose' what he's up to in this book-you have to *read* it. How a website would differ is left as an exercise.

After all these assumptions and proposals in this book, I started to see any paranoia about excessively filtering as overblown. While not the unarguable good put forth by Bill Gates and Nicholas Negroponte, filtering nevertheless has its place. Trying to balance excessive filtering by brute force is not only untenable, but wrong-headed: most educated people tend to change their minds by heeding good arguments and debate that influence their opinions - not by reading viewpoints diametrically opposed to their own.

I found an amusing irony as I completed this book-namely, that I was personally an exception to the cures proposed by Mr. Sunstein. First, I recognized that reading his book was, perhaps, a form of filtering itself: I was reading material that "preached to my own choir." But alas! I found myself disagreeing with much of what he said, and more: that I didn't need a government solution (or even "voluntarily-imposed regulation") to read this opposing viewpoint! I had-somehow-found it on my own!

Even the author seems dimly aware that the very act of writing and publishing his book might be construed as preaching to a like-minded audience. He softens just about every point he makes by some very balanced back-tracking ("Insofar as new technologies make it easier ... for communication among people with common experiences, ... they are a boon") to the point of being hypersensitive to creating his own fragment. He shouldn't, of course, be so concerned. His educated audience can easily draw their own conclusions.

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7 of 7 people found the following review helpful:
1.0 out of 5 stars A poor solution for a problem that doesn't exist, March 21, 2005
By Thomas Oldani (Rochester, NY) - See all my reviews
(REAL NAME)   
Repulic.com identifies a problem with the new popularity of the internet. With all of the filtering we are able to do through the use of modern software, we may only ever see the type of content that reaffirms our own biases. According to Sunstein, this will result in people having less and less exposure to opposing viewpoints, and the end result will be the fragmentation of the Internet into splinter groups of like-minded individuals. He then goes on to identify a series of ways that this problem can be fixed, all of which involve increased regulation on the content of the web.

The ideas behind this book were poorly thought out from the start, and indicate that the author doesn't have a firm grip on the reality of the Internet, or even of what social interaction involves. He states that we seek out like-minded people and that we can limit our exposure to information that is disseminated only by these people. While this may be true, no two people are ever entirely like-minded. A discussion group on music will have people from all different political backgrounds, a discussion on politics will have people from nearly any religion, and in a religious discussion every possible genre of music fan will usually be represented. People never discuss strictly one subject in an Internet discussion group, in fact this often poses a problem for moderators who want to keep the discussions on topic. Any internet discussion group will have so many different viewpoints that argument is inevitable.

At this point the author might point out that people will be able to filter this content to display only the information that they agree with, but this argument doesn't take human nature into account. People enjoy arguing and convincing others of the truth of their arguments. A person who reads only conservative discussions will inevitably head to a liberal discussion group and start an argument, and vice versa. Sure, they can be banned, but most discussion groups welcome open debates, and this trend shows every sign of continuing well into the future.

Sunstein then argues his case for the Orwellian regulation of all Internet media with the goal of exposing people to more viewpoints. He tries to draw a parallel to the regulation of other media, but misses several glaring differences. Television, newspapers, radio, and magazines are all distributed by a small group of corporations. This makes it easy for a small group of people to control the media, but it also makes them easy to regulate since there aren't many avenues for content to be distributed to the people. The World Wide Web on the other hand, is the diametric opposite of these types of media. Anyone can create content, anyone can find content, and no one can control content.

Throughout the book, the author beats up straw men, compares apples to oranges and extrapolates oversimplified trends to impossible ends. In the end, he never actually explains how his bad ideas could be realistically implemented, but it would inevitably involve a convoluted mess of government regulation. Read it if you must, but this book is only useful as an example of a poor persuasive argument written by an author with only a rudimentary understanding of how the world operates.
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17 of 21 people found the following review helpful:
1.0 out of 5 stars A tedious screed, May 13, 2001
By A Customer
This review is from: Republic.com (Hardcover)
This is the third Sunstein book I've read, and definitely the worst. He's evolved into just another authoritarian who's upset that not everyone shares his views, so, by golly, it's time for Big Brother to "regulate" what other people say and write "in the public interest." So what else is new? Another writer could have set out the arguments in a more honest manner, but not Sunstein. Every time he seems to consider an objection, it turns out to be a caricature. His extreme legal positivism is presented as merely common sense, when it is a highly disputed approach in law. I regret having wasted my time on the book.
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Most Recent Customer Reviews

2.0 out of 5 stars Interesting, but comon!
Lacking in almost everyway. It was lightly interesting, but not really very entertaining. Doesn't make you want to keep reading. Read more
Published on January 15, 2007 by L. Potts

4.0 out of 5 stars Thought-provoking, but not really scholarly or scientific
This was an interesting read for the first... 50 or 70 pages. Then it seemed like the info was repeated over and over again without new substantiation... Read more
Published on September 9, 2005 by Ivan B. Dylko

3.0 out of 5 stars An Authoritarian Trashes the Internet
I give this book three stars not because I agree with it but because I think people need to read this book to find out that there are VERY influential people in this country who... Read more
Published on March 22, 2005 by Stephen Triesch

3.0 out of 5 stars A student in the process of reading
I recently began to read sunsteins' book, and I have to say that it raises thought provoking ideas on the direction our society is headed if we continue down our current path. Read more
Published on April 2, 2003 by Adina Garcia

1.0 out of 5 stars Not a thinking person's book
I realize, of course, that my subject line is harsh for someone of the author's credentials. But let us be serious here. Read more
Published on March 1, 2003 by Steven Salkin

1.0 out of 5 stars what Internet is this guy talking about?
...because it's not the Internet that I use. He talks about how the pervasiveness of the "Daily Me" will splinter our democratic republic into warring factions of... Read more
Published on November 24, 2001 by amanda reckonwith

4.0 out of 5 stars Will It Be a Brave New CyberWorld?
It is rare when an author is able to sustain an argument that successfully challenges the work to which I have devoted my recent energies. Read more
Published on September 24, 2001 by Craig L. Howe

4.0 out of 5 stars Very well-argued and reasonable, but strays from the point
Sunstein excels at calming people down. His writing style tries to chill some of the excitement over the Net, and try to return us to thinking about basic questions of democracy... Read more
Published on July 15, 2001 by Stephen R. Laniel

1.0 out of 5 stars "Shoot anyone who listens"
Another pointey-headed liberal propounding theories about how freedom is bad for us. Sunstein LOVES big, mainstream liberal media and is quite clearly terrified that alternatives... Read more
Published on June 17, 2001 by John C. Gardner

1.0 out of 5 stars A Liberal Freakout
I'm willing to bet that Mr. Sunstein wouldn't have a problem living in a theoretical world where the content of all the world's websites were vetted by the editorial board of the... Read more
Published on June 17, 2001 by Porfiry

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